# West Coast Kicks The Vans California Era Reissue is as Laid-Back as the State It's Named After By Robyn Currie | Published 2010-05-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vans-california-era-reissue References: [hypebeast](http://hypebeast.com/2010/05/vans-california-era-reissue-pack/) & [vans](http://www.vans.com) The [Vans](https://www.trendhunter.com/trends/new-future) California Era Reissue is a welcome departure this season, offering a break from [bright colors](https://www.trendhunter.com/trends/vans-varsity-collection) and high tops that are bound to be seen this summer. Instead, the bad boys are a nice toned-down offering that will keep you looking cool. Made out of a [rich leather](https://www.trendhunter.com/trends/carver-sneaker), with a perforated motif, the Vans California Era Reissue comes in four different colorways that will have you jiving to a smooth beat all the way to the beach. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 40% | Activity: 20% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Toned-down Footwear:** Brands can explore the trend of offering more subdued and minimalist footwear options to cater to consumers looking for a more laid-back style. - **Perforated Design:** Designers can take inspiration from the perforated motif of the Vans California Era Reissue and integrate this detail into their own products for added style and breathability. - **Minimalist Colorways:** Creating footwear in limited color palettes, like the four different colorways of the Vans California Era Reissue, can appeal to consumers who prefer a more understated and versatile look. ### Industries Being Reshaped - **Footwear:** Footwear brands can explore new design elements and color schemes to meet the demand for more laid-back and versatile options. - **Fashion:** Fashion designers can incorporate perforated designs into various products, such as clothing and accessories, to add visual interest and breathability. - **Retail:** Retailers can offer a curated selection of toned-down and minimalist products, including footwear, to cater to consumers seeking a more relaxed and understated style. ## Related on Trend Hunter - [Hybrid Skate Slip-On Sneakers](https://www.trendhunter.com/trends/erap-shoe.md) - [70s Skate Era-Inspired Footwear](https://www.trendhunter.com/trends/camino-and-the-coupe.md) - [Streetwear Skate Remixes](https://www.trendhunter.com/trends/new-future.md) - [Fashion-Inspired Skate Shoes](https://www.trendhunter.com/trends/old-skool-36-souvenir.md) - [Revived Skate Gem Shoes](https://www.trendhunter.com/trends/era-95-lucky-charm.md) - [Graphic Skate Sneakers](https://www.trendhunter.com/trends/vans-otw-x-undercover.md) - [Chunky Archival Skate Sneakers](https://www.trendhunter.com/trends/estazzo.md) - [All-Over Patterned Skate Sneakers](https://www.trendhunter.com/trends/anarchy-is-the-key.md) - [Vibrant Rugged Skate Sneakers](https://www.trendhunter.com/trends/vans-varsity-collection.md)