# Tennis-Inspired Sporty Apparel Vans and Penn Introduces a Functional Capsule of Clothing and Shoe By Amy Duong | Published 2021-03-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vans-and-penn References: [hypebeast](https://hypebeast.com/2021/3/vans-penn-slip-on-authentic-lowland-cc-tennis-details) Vans and [Penn](https://www.trendhunter.com/trends/collegiate-footwear-collection) introduce a new collection of sporty goods that are centered around tennis. The collaborative project celebrates the rich heritage of Penn and delivers court-ready footwear designs that are a nod to country club aesthetics. There are three footwear items that join the range including the [Authentic](https://www.trendhunter.com/trends/vans-and-papergirl), the Lowland CC and the Slip On shoe. All of these are detailed with [tennis themed illustrations](https://www.trendhunter.com/trends/ss25-tennis-collection) and the Flying V logo accent. The most standout silhouette is the Slip On with a bold colorway fusing together yellow and orange, replicating the look of a tennis ball. The upper is also detailed with the iconic checkerboard pattern. In addition to this is a selection of apparel adorned with vintage graphic accents. Image Credit: Vans ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 51% | Activity: 41% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Sporty Footwear Design:** Opportunity for innovative companies to incorporate new technology and lightweight materials to improve overall performance of sporty footwear with a nod to vintage styling. - **Heritage Brand Collaborations:** Opportunity for heritage brands to partner with modern companies to revamp classic designs with a contemporary twist and attract new customer segments. - **Retro Graphic Accents:** Opportunity for fashion companies to incorporate retro graphics and patterns into their designs, providing a vintage feel to otherwise modern pieces. ### Who This Affects Most - **Sports Apparel and Footwear:** Opportunity for apparel and footwear companies to incorporate sport-specific designs and technologies that provide enhanced performance. - **Athletic Heritage Brands:** Opportunity for heritage brands to revamp classic designs and partner with modern companies to stay relevant within the highly competitive sportswear industry. - **Retro-inspired Fashion:** Opportunity for fashion brands to incorporate retro graphics and patterns into their designs for unique and eye-catching pieces that appeal to a wide range of consumers. ## Related on Trend Hunter - [Tennis-Inspired Skate Shoes](https://www.trendhunter.com/trends/setinn-x-vans.md) - [Textural Collaborative Bold Sneakers](https://www.trendhunter.com/trends/passport-1.md) - [Sporty Collaborative Streetwear Capsules](https://www.trendhunter.com/trends/palace-and-stella-artois.md) - [Café Collaborative Skate Footwear](https://www.trendhunter.com/trends/vans-and-papergirl.md) - [Collab Fashion Trainers](https://www.trendhunter.com/trends/valentino-x-vans.md) - [Eye-Catching Modern Tennis Collections](https://www.trendhunter.com/trends/modern-tennis-collection.md) - [Performance-Ready Stylish Tennis Capsules](https://www.trendhunter.com/trends/lineshot.md) - [Textured Sneaker Collabs](https://www.trendhunter.com/trends/beams-and-vans.md) - [Affordable Tennis-Inspired Apparel](https://www.trendhunter.com/trends/tenniscore.md)