# Spiced Vanilla Lattes The Coffee Bean & Tea Leaf Has a New Vanilla Spiced Chai Latte By Katherine Pendrill | Published 2024-01-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vanilla-spiced-chai-latte References: [qsrmagazine](https://www.qsrmagazine.com/news/the-coffee-bean-tea-leaf-spices-up-winter-menu/)  [The Coffee Bean & Tea](https://www.trendhunter.com/trends/layered-lattes) Leaf is helping consumers warm up this winter with several rich new drink additions, including the Vanilla Spiced Chai Latte and the plant-based Vanilla Spiced Oat Latte. Leaning into the warming spices of chai and the creaminess of vanilla, both of the new drink offerings are the perfect option for the cold winter days ahead. The Vanilla Spiced Chai Latte offers a twist on The Coffee Bean & Tea Lea’s classic Chai Latte, but with an additional boost of spice and an extra hint of vanilla. On the other hand, the new Vanilla Spiced Oat Latte is a [plant-based, dairy-free option made Oatly Oatmilk](https://www.trendhunter.com/trends/readytodrink-oat-lattes) that blends vanilla with a hint of spice. As Dee Hadley, Head of Marketing [Americas](https://www.trendhunter.com/trends/world-of-tea-collection) for The Coffee Bean & Tea Leaf brand, explains, "As we start a fresh year, we invite guests to embark on a flavor-filled voyage, where the aroma of spices fills the air and every cup is an adventure." Image Credit: The Coffee Bean & Tea Leaf ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 35% | Activity: 48% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Spiced Drinks:** The Coffee Bean & Tea Leaf introduces the Vanilla Spiced Chai Latte and the plant-based Vanilla Spiced Oat Latte, offering consumers warming and flavorful options for the winter season. - **Plant-based Alternatives:** The Coffee Bean & Tea Leaf's new Vanilla Spiced Oat Latte, made with Oatly Oatmilk, taps into the growing demand for dairy-free, plant-based options. - **Flavor Exploration:** The Coffee Bean & Tea Leaf invites consumers to embark on a flavor-filled journey with their new spiced vanilla lattes, where each cup is an adventure in taste. ### Where This Applies - **Coffee and Tea:** The introduction of the Vanilla Spiced Chai Latte and Vanilla Spiced Oat Latte by The Coffee Bean & Tea Leaf showcases the innovation happening in the coffee and tea industry. - **Dairy-free Alternatives:** The use of Oatly Oatmilk in The Coffee Bean & Tea Leaf's Vanilla Spiced Oat Latte highlights the growing market for dairy-free alternatives and the potential for further innovation in this industry. - **Flavorful Creations:** The emphasis on unique flavor combinations in the spiced vanilla lattes by The Coffee Bean & Tea Leaf showcases the creativity and potential for innovation within the beverage industry. ## Related on Trend Hunter - [Spiced Gingerbread Cookie Lattes](https://www.trendhunter.com/trends/gingerbread-cookie-latte.md) - [Seasonal Pumpkin Chai Lattes](https://www.trendhunter.com/trends/pumpkin-chai-cream-iced-latte.md) - [Dairy-Free Layered Lattes](https://www.trendhunter.com/trends/layered-lattes.md) - [Winter-Ready Seasonal Beverage Menus](https://www.trendhunter.com/trends/coffee-bean-tea-leaf1.md) - [Honey Nut Latte Menus](https://www.trendhunter.com/trends/the-coffee-bean-tea-leaf2.md) - [Cardamom Spiced Cold Brews](https://www.trendhunter.com/trends/cardamom-cold-brew.md) - [Sea Salt-Seasoned Lattes](https://www.trendhunter.com/trends/sea-salted-caramel-latte.md) - [Nutty White Chocolate Lattes](https://www.trendhunter.com/trends/the-coffee-bean-tea-leaf-pours-new-macadamia-white-chocolate-ice-blended-dr.md) - [Burnt Caramel-Flavored Lattes](https://www.trendhunter.com/trends/burnt-caramel-cold-brew-latte.md)