# Vintage Laidback Lookbooks The Vanguard SS12 Collection Offers the Perfect Mix of Style & Leisure By Jaime Neely | Published 2011-10-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vanguard-ss12-collection References: [lifelounge.au](http://www.lifelounge.com.au/fashion/news/vanguard-spring_summer-2012.aspx) & [vanguardfashion.au](http://www.vanguardfashion.com.au/) The recently released lookbook for the Vanguard SS12 Collection for men and women depicts a youthful and stylish line of [summer clothing](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit). The Australian brand is known for designing clothes suitable for a variety of styles including skate, punk-grunge, rocker and surf, and this collection features a little of everything. No matter what its style classification, the Vanguard SS12 Collection was definitely designed for those [lazy summer days](https://www.trendhunter.com/trends/california-summer) spent lounging around with friends at a cabin or on a beach. From the Hawaiian prints to the peculiar graphics used on t-shirts and tanks, this Australian collection is perfectly suited for those [relaxed and carefree moments](https://www.trendhunter.com/trends/digawel-springsummer-2026) when the weather is warm. The lookbook indicates exactly how the pieces from the Vanguard SS12 Collection should be worn. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 93% | Activity: 95% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Youthful Style:** Disruptive innovation opportunity: Create a line of clothing that combines youthful style with comfort for the perfect summer look. - **Versatile Design:** Disruptive innovation opportunity: Develop a clothing collection that can easily transition between different styles and occasions. - **Graphic Prints:** Disruptive innovation opportunity: Introduce a range of graphic prints on clothing that adds a unique and bold aesthetic. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Explore new ways to create fashionable and comfortable clothing for the summer season. - **Retail:** Disruptive innovation opportunity: Experiment with innovative retail concepts and experiences to market and sell versatile clothing collections. - **Textiles:** Disruptive innovation opportunity: Develop new printing techniques and materials to create eye-catching graphic prints on clothing. ## Related on Trend Hunter - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Vibrant Comfort-Forward Apparel](https://www.trendhunter.com/trends/lazy-daze-collection.md) - [Vibrantly Stylish Athleisure Collections](https://www.trendhunter.com/trends/athleisure-collections.md) - [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md) - [Laid-Back Modernwear](https://www.trendhunter.com/trends/digawel-springsummer-2026.md) - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md) - [Bold Playful Summer Collections](https://www.trendhunter.com/trends/duvin-design-co.md) - [Practical Californian Streetwear](https://www.trendhunter.com/trends/gramicci-spring-summer-2024.md) - [Summer-Centric Lifestyle Fashion](https://www.trendhunter.com/trends/uniqlo-u-4.md)