# Creator-Commemorating Sneakers Vans' Van Doren Collection Celebrates the Brand's 50th Anniversary By Riley von Niessen | Published 2016-08-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/van-doren References: [highsnobiety](http://www.highsnobiety.com/2016/08/08/vans-50th-anniversary-van-doren/) & [vans](http://www.vans.ca/?dfdsfsd) With 2016 marking [Vans](https://www.trendhunter.com/trends/old-skool-36-souvenir)' 50th anniversary, the well-renowned [skate brand](https://www.trendhunter.com/trends/skate-authentic-high) has released its 'Van Doren Approved' collection as a means to showcase select footwear, accessories and apparel that were all chosen by the son of Paul Van Doren, the brand's founder. The pieces within the collection all pertain to a youthful aesthetic, with the majority marked by clashing patterns and colorways that are reminiscent of the brand's early roots. The brand's [iconic checkered pattern](https://www.trendhunter.com/trends/charms-pack) is carried in a variety of pieces, offering a stark contrast to a tropical backpack and decorating the uppers of sneakers with a nostalgic character. With this, the pieces picked by Steve Van Doren aims to give fans an outlet to express their love of some of Vans' original looks. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 84% | Activity: 66% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Youthful Aesthetic:** There is an opportunity for brands to tap into the youth market by creating products that capture a sense of vibrancy and playfulness. - **Nostalgic Character:** By incorporating nostalgic elements into their products, brands can evoke a sense of familiarity and emotional connection with their audience. - **Personalized Selections:** Offering curated collections chosen by influential individuals can enhance the shopping experience and cater to specific consumer tastes and preferences. ### Sectors Adopting This - **Fashion:** Fashion brands can capitalize on the trend of youthful aesthetics by incorporating vibrant patterns and colors into their designs. - **Footwear:** The use of nostalgic elements in footwear designs can provide disruptive innovation opportunities to capture consumers' nostalgia for iconic styles. - **Retail:** Curated collections curated by influential individuals can be implemented by retailers to offer personalized shopping experiences and increase customer engagement. ## Related on Trend Hunter - [Fashion-Inspired Skate Shoes](https://www.trendhunter.com/trends/old-skool-36-souvenir.md) - [Music-Oriented Skateboarding Footwear](https://www.trendhunter.com/trends/old-skool-music.md) - [Streetwear Skate Remixes](https://www.trendhunter.com/trends/new-future.md) - [Graphic Skate Sneakers](https://www.trendhunter.com/trends/vans-otw-x-undercover.md) - [Surf-Inspired Skate Collections](https://www.trendhunter.com/trends/yusuke-hanai-2.md) - [Storytelling-Forward Footwear Campaigns](https://www.trendhunter.com/trends/old-meets-knu.md) - [Textural Update Skate Sneakers](https://www.trendhunter.com/trends/zhang-quan-1.md) - [Bold Collaborative Sneakers](https://www.trendhunter.com/trends/sr-studio-la-ca-x-vans.md) - [Multi-Color Skater Sneakers](https://www.trendhunter.com/trends/parra-and-otw.md)