# Custom-Made Jeans Businesses Valor Custom Denim Ensures That People's Jeans Fit Properly By Mishal Omar | Published 2017-06-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/valor-custom-denim References: [kickstarter](https://www.kickstarter.com/projects/valordenim/valor-custom-denim-jeans?ref=project_link) & [valordenim](http://www.valordenim.com/) Valor Custom Denim is a new business currently seeking funding that gives consumers the option to buy [jeans that fit them properly](https://www.trendhunter.com/trends/501-curve). Finding an affordable pair of jeans that fit well can be difficult for both men and women, and Valor Custom Denim seeks to resolve this issue. The brand says that it "guarantees a perfect fit," and its jeans have a variety of functional features that include several different lining options, three colors of premium zippers and buttons, zippers that do not snag, deeper or smaller pockets, strong seams, tapered legs, a curved waistband that ensures a good fit around the hips and waist, and much more. After sending the Valor Custom Denim brand [measurements and stylistic preferences](https://www.trendhunter.com/trends/levis-jeans-fit-guide), the brand is able to send consumers back their ideal pair of jeans. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 47% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Custom-made Jeans:** Disruptive innovation opportunity: Streamlining the process of creating custom-fit jeans with advanced measurements and stylistic preferences. - **Affordable Fit:** Disruptive innovation opportunity: Developing affordable solutions for consumers to purchase well-fitting jeans. - **Functional Features:** Disruptive innovation opportunity: Incorporating functional features in jeans, such as premium zippers, tapered legs, and curved waistbands. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Revolutionizing the fashion industry by providing customized and affordable jeans. - **E-commerce:** Disruptive innovation opportunity: Utilizing online platforms to offer custom-made jeans and personalized shopping experiences. - **Textile Manufacturing:** Disruptive innovation opportunity: Transforming textile manufacturing processes to accommodate personalized and functional features in jeans. ## Related on Trend Hunter - [Fit-Finding Denim Apps](https://www.trendhunter.com/trends/perfect-pair-of-jeans.md) - [Size-Inclusive Organic Jeans](https://www.trendhunter.com/trends/sizeinclusive-organic-jeans.md) - [Trend-Driven Shaping Jeans](https://www.trendhunter.com/trends/spanxshape-authentic-360-denim.md) - [Thoughtful Denim Updates](https://www.trendhunter.com/trends/501-curve.md) - [Memory-Shaped Denim Collections](https://www.trendhunter.com/trends/yoga-jeans-2025.md) - [Premium Colombian Denim Expansions](https://www.trendhunter.com/trends/colombian-denim.md) - [Mature Fashion-Forward Brands](https://www.trendhunter.com/trends/wit-and-wisdom.md) - [Versatile Denim Capsules](https://www.trendhunter.com/trends/versatile-denim.md) - [One-Legged Luxury Fashion Jeans](https://www.trendhunter.com/trends/onelegged-jean.md)