# Bold Bowl Cut Beauties The Valerija Kelava Vogue Italia Editorial is Striking With Blunt Bobs By Summer Luu | Published 2011-02-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/valerija-kelava-vogue-italia References: [fashiongonerogue](http://fashiongonerogue.com/valerija-kelava-paolo-roversi-vogue-italia-february-2011/) & [vogue.it](http://www.vogue.it) The Valerija Kelava [Vogue](https://www.trendhunter.com/trends/nft-collection2) Italia editorial goes blunt and bold with black bowl cut hairstyles. Donning a wardrobe full of stripes, dots and other funky graphic prints, Kelava is striking in these new spring looks. The pieces come from Jil Sander, Balenciaga, Calvin Klein and others in a mix of mod and androgynous styles. The Valerija Kelava Vogue Italia shoot makes these [monochromatic looks](https://www.trendhunter.com/trends/jiyongkim-fw25) stand out. **Implications** - Money-conscious consumers made purchases from affordable thrift stores during the recession. This has caused a resurgence of [retro fashions](https://www.trendhunter.com/trends/modern-retro-collection) and styles that consumers are embracing for their elements of antiquity. Companies should incorporate vintage elements into their products to appeal to fashionable demographics. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 59% | Activity: 73% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### What's Driving This Trend - **Retro Fashion Resurgence:** Companies should incorporate vintage elements into their products to appeal to fashionable demographics. - **Bold Haircuts:** There is an opportunity for hair salons and hair care brands to create innovative products and services that cater to bold and striking hairstyles. - **Graphic Print Fashion:** Fashion brands can explore graphic print patterns and designs to create unique and eye-catching garments. ### Who This Affects Most - **Fashion Retail:** Fashion retailers can benefit from the retro fashion resurgence by curating vintage-inspired collections and incorporating them into their offerings. - **Hair Salon and Hair Care:** Hair salons and hair care brands have the opportunity to provide specialized services and products for bold haircut enthusiasts. - **Textile and Print Design:** Textile and print designers can capitalize on the demand for graphic print fashion by creating innovative and captivating patterns. ## Related on Trend Hunter - [Bold Eyewear Collection Campaigns](https://www.trendhunter.com/trends/no-rules-club.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Chic Statement Eyewear](https://www.trendhunter.com/trends/specsavers-eyewear.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Refreshed Expressive Fashion Brands](https://www.trendhunter.com/trends/cheap-monday-relaunch.md) - [Confident Fashion Rebranding Campaigns](https://www.trendhunter.com/trends/people-will-talk.md)