# Sultry Retro Shoots Yo Dona Espana's Dama Dama Editorial Stars Valerie Van Der Graaf By Meghan Young | Published 2011-04-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/valerie-van-der-graaf References: [fashionising](http://www.fashionising.com/pictures/b--Stylespiration-Valerie-Van-Der-Graaf0-6504.html) & [vogueristaentertainment](http://vogueristaentertainment.com/2011/04/06/dama-dama-valerie-van-der-graaf-for-yo-dona-espana-april-2011-andoni-arantxa/) Although the 70s has been revisited time and time again in the fashion industry, there's something particularly arresting about Valerie Van Der Graaf's editorial in the Yo Dona Espana magazine. Sultry and glamorous, the shoot has a hint of the 60s [sex kitten-style](https://www.trendhunter.com/trends/songs-of-siren) thrown into the mix as well. Shot for the magazine's April 2011 issue, Valerie Van Der Graaf if featured in an editorial called Dama Dama, which means 'gentlewoman' in Spanish. The title is very fitting considering the [elegant 'lady in waiting' atmosphere](https://www.trendhunter.com/trends/contemporary-femininity) of the shoot. The style that Valerie Van Der Graaf dons also perpetuates a [vintage look](https://www.trendhunter.com/trends/il-pranzo-campaign) that is reinforced by photographers Andoni & Arantxa's post production. Great job, all around. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 93% | Activity: 84% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Retro Fashion:** Disruptive innovation opportunity: Create a sustainable and eco-friendly line of retro-inspired clothing for the fashion-forward consumer. - **70s Revival:** Disruptive innovation opportunity: Develop a virtual reality platform that allows users to experience the iconic fashion and culture of the 1970s. - **Vintage Glamour:** Disruptive innovation opportunity: Integrate artificial intelligence and augmented reality technologies to offer personalized vintage fashion recommendations to customers. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Use blockchain technology to increase transparency in the fashion supply chain and ensure ethical production practices. - **Photography:** Disruptive innovation opportunity: Develop an AI-powered mobile app that automatically enhances and applies retro filters to photos, catering to the growing demand for vintage aesthetics. - **Magazine Publishing:** Disruptive innovation opportunity: Create an interactive digital magazine platform that combines vintage fashion editorials with shoppable features, revolutionizing the traditional reading experience. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Disco-Glamour Beauty Collections](https://www.trendhunter.com/trends/rendezvous-ivory.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md)