# Romantic Pull-Apart Desserts Donatos is Serving Up New Valentine’s Twists This Year By Katherine Pendrill | Published 2022-02-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/valentines-twists References: [chewboom](https://www.chewboom.com/2022/02/05/heart-shaped-pizzas-and-new-valentines-twists-arrive-at-donatos-starting-february-7-2022/) & [prnewswire](https://www.prnewswire.com/news-releases/donatos-brings-the-love-this-valentines-day-301472450.html)  This year, [Donatos](https://www.trendhunter.com/trends/holiday-twists) is going all-in on Valentine's Day 2022 with the launch of custom Heart-Shaped Pizzas and new Valentine’s Twists. Starting February 7, 2022, Donatos is serving up a few romantic new offerings that range from savory to sweet. The new heart-shaped pizza option comes on the brand's signature thin crust and you have the option to add the toppings of your choosing. To give customers a full Valentine's Day meal option, Donatos is also serving up sweet Valentine’s Twists. The new dish consists of pull-apart bread that's served warm and topped with vanilla icing and Valentine’s sprinkles. The new find Heart-Shaped Pizzas and the sugary sweet Valentine’s Twists will be available from all Donatos traditional restaurants from February 7 through February 14, 2022. Image Credit: Donatos ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 15% | Activity: 10% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Heart-shaped Food:** There is an opportunity to capitalize on the trend towards creating heart-shaped food products during holiday periods to appeal to consumers with a romantic's appetite. - **Customizable Food:** Similar to offering a heart-shaped pizza with customizable toppings, other food industries can create customizable desserts that appeal to a consumer's individual preferences. - **Sweet and Savory Combinations:** Products that combine sweet and savory flavors, such as Donatos' Valentine's Twists with vanilla icing and Valentine's sprinkles, can be further innovated and applied to a range of food categories. ### Where This Applies - **Restaurant Industry:** Opportunities exist for the restaurant industry to attract customers by providing innovative food offerings during holiday periods that are both visually appealing and taste good. - **Food Delivery Industry:** With the growth of food delivery services, specialized food offerings that appeal to specific holiday seasons, such as heart-shaped food during Valentine's Day, can create differentiation in a crowded market. - **Food and Beverage Manufacturing Industry:** By creating innovative food and beverage products, manufacturers can find a new customer segment that is willing to pay a premium for visually and creatively appealing products that taste good. ## Related on Trend Hunter - [Pull-Apart Holiday Breads](https://www.trendhunter.com/trends/holiday-twists.md) - [Romantic Pizzeria Menu Items](https://www.trendhunter.com/trends/papa-johns-heartshaped-pizza.md) - [Heart-Shaped Frozen Pizzas](https://www.trendhunter.com/trends/digiorno-heartichoke-pizza.md) - [Romantic Pizzeria Menus](https://www.trendhunter.com/trends/mountain-mikes-pizza-valentines-day-menu.md) - [Love-Themed Pizza Promotions](https://www.trendhunter.com/trends/papa-ginos-pizza.md) - [Heart-Shaped Cheesy Breads](https://www.trendhunter.com/trends/heartshaped-3cheeser-howie-bread.md) - [Heart-Shaped Pepperoni Kits](https://www.trendhunter.com/trends/hearttoheart-kits.md) - [Japanese Heart-Shaped Pizzas](https://www.trendhunter.com/trends/love-roni.md) - [Heart-Shaped Cinnamon Sticks](https://www.trendhunter.com/trends/heartshaped-cinnamon-stix.md)