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# Cheesy Heart-Shaped Treats
This French Brie is Perfect for the Valentine’s Food Lover

By Tia Clarke | Published 2013-02-07 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/valentines-food
References: [joannagoddard.blogspot](http://joannagoddard.blogspot.ca/) & [murrayscheese](http://www.murrayscheese.com/cheese/new/coeur-de-bray.html)

This French Brie is perfect for cheese-loving lovers this Valentine’s Day. If your ideal Valentine’s date involves lounging around in front of a fire eating cheese and drinking wine, then this sweet chunk of heart-shaped Brie will be your perfect Valentines food.

The romantically shaped Brie is available especially for Valentine’s day from cheese extraordinaires Coeur de Bray. The Brie comes packaged in a rustic plain cardboard box. If you wanted to add an extra special personal touch, you could always write a cute message on the box to woo your Valentine.

The heart-shaped Brie block is perfect for sharing, or even as an extra-special ingredient for a cozy Valentine’s dinner. Grab some cheese crackers, grapes to accompany and a bottle of bubbly or wine and the scene will be set -- now all you have to do is get yourself a date.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 20% | Activity: 12% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special)

## Key Themes

### Key Themes Behind This Trend

- **Cheese-themed Valentine's Day Gifts:** Creating and offering heart-shaped cheese products as Valentine's Day gifts could disrupt the traditional candy and chocolate market.
- **Personalized Packaging for Food Products:** Providing plain cardboard boxes that can be personalized with messages opens up opportunities for customization and personalization in the food packaging industry.
- **Cozy Valentine's Day Experiences:** Promoting the idea of a cozy Valentine's Day dinner with heart-shaped Brie as a centerpiece could disrupt the traditional restaurant experience.

### Where This Applies

- **Food Gifting:** The trend of offering heart-shaped cheese products as Valentine's Day gifts could impact the food gifting industry and encourage more unique and savory options.
- **Food Packaging:** Personalized packaging for food products, like the customizable plain cardboard boxes for heart-shaped Brie, could disrupt the food packaging industry by adding a personalized touch.
- **Restaurant and Hospitality:** Promoting cozy Valentine's Day experiences with heart-shaped Brie as a centerpiece could disrupt the traditional restaurant and hospitality industry by encouraging more intimate and personalized celebrations.

## Related on Trend Hunter

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