# Egg Confection Deliveries Cadbury and Deliveroo are Teaming Up on a Valentine's Delivery Campaign By Laura McQuarrie | Published 2018-02-06 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/valentines-delivery References: [metro](http://metro.co.uk/2018/02/05/cadbury-partners-with-deliveroo-to-bring-creme-egg-toasties-and-fondue-to-your-door-7287737/) & [deliveroo](https://deliveroo.co.uk/menu/brighton/hove/delivergoo-by-cadbury-hove) Although some confectionery brands are only associated with particular holidays in the year, Cadbury is launching a [Valentine's](https://www.trendhunter.com/trends/bebeto-valentines) delivery campaign in partnership with [Deliveroo](https://www.trendhunter.com/trends/deliveroo-new-arrangements-collection) from the 8th of February to February 14th. Across London, Leeds, Birmingham and Brighton, those with a sweet tooth will be able to effortlessly receive exclusive Creme Egg recipes that were previously only shared at the [Creme Egg Camp](https://www.trendhunter.com/trends/kiehls-x-milk-bar) held in London. Some of the decadent camp-inspired dishes that can be ordered for a limited time with the 'Delivergoo' service from Deliveroo and Cadbury include the Fire-pit Toastie—a Creme Egg filled sandwich—and the Forest-top Fongoo, which pairs breadsticks and strawberries with melted Cadbury Creme Eggs sauce for dipping. Image Credit: Deliveroo ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 30% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### What Makes This Trend Stand Out - **Valentine's Delivery Campaign:** Disruptive innovation opportunity: Explore unique partnership campaigns with delivery services to create exclusive holiday-themed product offerings. - **Camp-inspired Dishes:** Disruptive innovation opportunity: Develop limited-time menu items inspired by popular events or experiences to drive product interest and sales. - **Creme Egg Recipes:** Disruptive innovation opportunity: Collaborate with renowned brands to launch exclusive recipes that were previously only available at specific events, providing added value to customers. ### Sectors Adopting This - **Confectionery:** Disruptive innovation opportunity: Leverage partnerships with delivery services to create unique and convenient customer experiences, enhancing brand appeal. - **Food Delivery:** Disruptive innovation opportunity: Collaborate with popular confectionery brands to offer exclusive menu items, attracting a wider customer base and increasing revenue. - **Hospitality:** Disruptive innovation opportunity: Create limited-time experiences or events that feature exclusive menu items, driving customer engagement and loyalty. ## Related on Trend Hunter - [Creme-Filled Cookie Products](https://www.trendhunter.com/trends/dominos-5.md) - [Romantic Delivery Service Bouquets](https://www.trendhunter.com/trends/deliveroo-new-arrangements-collection.md) - [Self-Indulgence Treat Boxes](https://www.trendhunter.com/trends/uber-eats-x-love-cocoa-break-up-box.md) - [Chocolate Display Competitions](https://www.trendhunter.com/trends/cadbury-creme-egg-display.md) - [Springtime Chocolate Products](https://www.trendhunter.com/trends/cadbury-easter-products.md) - [Creme Egg Sandwiches](https://www.trendhunter.com/trends/submelt.md) - [Limited-Edition Strawberry Desserts](https://www.trendhunter.com/trends/delicious-dessert-company.md) - [Chocolate Creme-Filled Treats](https://www.trendhunter.com/trends/creme-egg-1.md) - [Easter-Inspired Cafe Desserts](https://www.trendhunter.com/trends/creams-cafe-easter-menu.md)