# Artisan Valentine's Day Sweets Whimsical Cake Company's Chocolates Fuse Style and Great Taste By Jana Pijak | Published 2016-02-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/valentines-day-sweets References: [etsy](https://www.etsy.com/listing/218051491/ruby-red-valentines-day-pyramid?ref=finds_l) & [etsy](https://www.etsy.com/shop/WhimsicalCakeCompany?ref=l2-shop-info-name) [Etsy's](https://www.trendhunter.com/trends/create-a-wedding-registry) Whimsical Cake Company shop specializes in charming confections like these artisan Valentine's Day sweets. Unlike [traditional romantic chocolates](https://www.trendhunter.com/trends/valentines-day-chocolate-collection) that are wrapped up in a heart-shaped package, these confections are displayed in a grid-like box and feature pyramid shapes. The Valentine's Day sweets will satisfy one's sweet tooth and may just be too pretty to eat. Each confection boast a rich, red velvet flavor and is shaped to resemble a gold-topped pyramid. The top of each treat is adorned with edible gold flakes and features a cookies and creme filling. Appealing to both foodies and design lovers, Whimsical Cake Company's treats celebrate [handcrafted and artisanal sweets](https://www.trendhunter.com/trends/valentines-day-treats1) that are surprisingly affordable when compared to most custom-made dessert offerings. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 30% | Activity: 32% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Artisan Sweets:** Opportunity for creating unique and visually appealing sweets that are handcrafted and artisanal. - **Alternative Packaging:** Disruptive innovation opportunity to package chocolates in a grid-like box instead of the traditional heart-shaped package. - **Edible Gold Flakes:** Innovative use of edible gold flakes to enhance the visual appeal and luxury of confections. ### Industries Being Reshaped - **Food and Beverage:** Opportunity for artisanal sweets shops to create unique and visually appealing confections. - **Packaging:** Disruptive innovation opportunity to develop alternative packaging solutions for chocolates and confections. - **Luxury Goods:** Innovative use of edible gold flakes in confections appeals to luxury and high-end markets. ## Related on Trend Hunter - [Romantic Specialty Candy Gifts](https://www.trendhunter.com/trends/chocolove-valentines-day.md) - [Naughty Valentines Day Treats](https://www.trendhunter.com/trends/sugar-wood.md) - [Artisanal Romanticism Chocolates](https://www.trendhunter.com/trends/ethel-m-chocolates-valentines-day-collection.md) - [Heart-Shaped Valentine’s Day Chocolates](https://www.trendhunter.com/trends/gardners-candies.md) - [3D-Printed Valentine's Day Chocolates](https://www.trendhunter.com/trends/valentines-day-bonbons.md) - [Hand-Painted Vegan Chocolates](https://www.trendhunter.com/trends/painted-with-love-chocolate-bon-bons.md) - [Valentine’s Day-Themed Candy Boxes](https://www.trendhunter.com/trends/love-letters-a-candy-tasting-collection.md) - [Opulent Heart-Shaped Chocolate Tins](https://www.trendhunter.com/trends/heartshaped-chocolate-tins.md) - [Romantically Themed Chocolate Products](https://www.trendhunter.com/trends/venchi-valentines-day-collection.md)