# Romantic Taxi Rides Addison Lee is Offering Valentine's Day Car Rides with Its 'CupidCab Service' By Laura McQuarrie | Published 2016-02-12 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/valentines-day-car References: [eventmagazine](http://www.eventmagazine.co.uk/addison-lee-unveils-romantic-cupidcab-experience/brands/article/1382961) & [addisonlee](https://www.addisonlee.com/cupidcab/) Ahead of February 14th this year, Addison Lee is running a special [Valentine's Day car service](https://www.trendhunter.com/trends/bliss-x-alto) that it describes as: "one-part date, one-part rescue service." The service is formally known as CupidCab and it provides passengers with a tour of London's most romantic stops, including the South Bank, Piccadilly and Primrose Hill from the brand's fleet of S or E Class [Mercedes](https://www.trendhunter.com/trends/mercedesbenz-immortal-love) vehicles. Throughout the 90-minute romantic ride, passengers are treated to luxurious chocolates and champagne from Prestat and [Moët](https://www.trendhunter.com/trends/rose-imperial). The service was specifically put in place for those who tend to forget Valentine's Day, as Addison Lee takes care to round out the experience by providing a bouquet of roses, a card and a pen. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 46% | Activity: 66% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Romantic Car Services:** Companies offering romantic car rides as a unique Valentine's Day experience. - **Last Minute Romance:** Services created for those who tend to forget Valentine's Day and need a quick romantic solution. - **Luxury Experiences:** Luxurious amenities and add-ons create a memorable and elevated experience for customers. ### Who This Affects Most - **Transportation Services:** Adding Valentine's Day themed rides and experiences for customers. - **Hospitality:** Partnering with transportation services to offer comprehensive romantic packages for Valentine's Day. - **Gift Services:** Providing add-ons like flowers, chocolates, and notes create an additional revenue stream for companies and an elevated gifting experience for customers. ## Related on Trend Hunter - [Luxe Valentine's Day Offers](https://www.trendhunter.com/trends/louix-louis.md) - [Last-Minute Valentine's Gift Partnerships](https://www.trendhunter.com/trends/buildabear-and-uber-direct.md) - [Royal Carriage Replicas](https://www.trendhunter.com/trends/horse-drawn-carriage-rides.md) - [Love-Themed Hotel Experiences](https://www.trendhunter.com/trends/sweethearts-retreat.md) - [Romantic Delivery Service Bouquets](https://www.trendhunter.com/trends/deliveroo-new-arrangements-collection.md) - [Self-Indulgence Treat Boxes](https://www.trendhunter.com/trends/uber-eats-x-love-cocoa-break-up-box.md) - [Low-Cost Couple-Friendly Product Ranges](https://www.trendhunter.com/trends/lidl-deluxe-dine-in-for-2-range.md) - [Low-Cost Valentine's Meal Deals](https://www.trendhunter.com/trends/25-valentines-dine-meal-deal.md) - [Romantic Restaurant Promotions](https://www.trendhunter.com/trends/logans-roadhouse-2.md)