# Shredded T-Shirt Necklaces Lauren Constantine V&Y Mart Accessories are Chic and Sustainable By Meghan Young | Published 2011-02-14 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/v-y-mart References: [coolhunting](http://www.coolhunting.com/style/vy.php) & [etsy](http://www.etsy.com/shop/vandymart) V&Y Mart is a line of one-off eco-friendly accessories that are both chic and sustainable. In particular, its standout piece is a scarf/necklace crafted out of shredded t-shirts. Founded by L.A. stylist Lauren Constantine, the boldly unique V&Y Mart accessories line offers a new way to express individuality -- and to stay warm. Although her t-shirt necklaces are putting Constantine on the map, I'm a big fan of her big bows. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 75% | Activity: 72% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Eco-friendly Fashion Accessories:** The trend of sustainable fashion accessories presents opportunities for the creation of innovative and environmentally friendly products. - **Upcycling Clothing Materials:** The upcycling of clothing materials allows for the creation of eco-friendly and unique fashion accessories, providing an opportunity for new business models to merge with sustainable practices. - **Multi-functional Accessories:** The creation of accessories that serve multiple purposes, like the scarf/necklace, creates an opportunity for innovative and practical products while also encouraging sustainable fashion practices. ### Who This Affects Most - **Fashion and Retail:** The fashion and retail industries can benefit from innovative sustainable materials and products that cater to the eco-conscious needs of consumers. - **Textile Manufacturing:** Textile manufacturing can incorporate upcycling practices to reduce waste and create more sustainable products, providing consumers with eco-friendly options for clothing and accessories. - **Sustainable Product Development:** Sustainable product development allows for a focus on eco-friendly materials and practices which present opportunities for ethical companies to create innovative and sustainable products. ## Related on Trend Hunter - [Charming Hair Accessories](https://www.trendhunter.com/trends/clementine-grove.md) - [Vintage-Inspired Jewelry](https://www.trendhunter.com/trends/vintageinspired-jewelry.md) - [Unique Chain Collections](https://www.trendhunter.com/trends/vintage-chain-shop.md) - [Recycled Metal Jewellery](https://www.trendhunter.com/trends/recycled-metal-jewellery-reformation-x-clair-waight-keller-create-a-limited.md) - [High-End Organic Statement Jewelry](https://www.trendhunter.com/trends/s-carter-designs.md) - [Consciously Cool Jewelry](https://www.trendhunter.com/trends/the-art-of-adornment.md) - [Y2K-Inspired Flower Necklaces](https://www.trendhunter.com/trends/foufou.md) - [Handcrafted Jewelry Brands](https://www.trendhunter.com/trends/pretty-weird.md) - [Customizable Statement Accessory Brands](https://www.trendhunter.com/trends/rocknot.md)