# Matching Couple Couture Will Davidson Captures His and Her Looks for V Magazine By Rachel | Published 2009-09-01 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/v-magazine References: [thefashionisto](http://thefashionisto.com/blog/2009/08/editorial-lets-do-it-all-over-the-world/) & [vmagazine](http://www.vmagazine.com/) For the latest issue of V Magazine, Will Davidson captures models in “Let’s do it all Over the World.” The “Let’s do it all Over the World” editorial by Will Davidson for V Magazine has models in [matching his and hers outfits](https://www.trendhunter.com/trends/valspar-couples-colour-matching-tool), to varying degrees of success. While some of the looks I can endorse for couples, some, like the matching black-and-white checks, should perhaps be left in the store. Take a look at the [matching couples clothes](https://www.trendhunter.com/trends/together-valentines-day) as they tour the world for V Magazine above. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 75% | Activity: 46% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Matching Couple Couture:** Opportunity for fashion brands to create more matching couple outfits. - **Personalized Fashion:** Potential for fashion brands to personalize matching couple outfits for each customer. - **Sustainable Fashion for Couples:** Opportunity for sustainable fashion brands to create matching couple outfits made from eco-friendly materials. ### Who This Affects Most - **Fashion:** Fashion industry can capitalize on the trend of matching couple outfits. - **Retail:** Retailers can tap into the demand for matching couples outfits by stocking those in their store. - **Wedding Industry:** Wedding planners and designers can adopt the trend of matching couple couture outfits for couple photo-shoots. ## Related on Trend Hunter - [High-End Bridal Collections](https://www.trendhunter.com/trends/vivienne-westwood-bridal-couture.md) - [Magazine-Joint Premium Capsules](https://www.trendhunter.com/trends/otw-by-vans-and-hommegirls.md) - [Collab Fashion Trainers](https://www.trendhunter.com/trends/valentino-x-vans.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Non-Traditional Wedding Capsules](https://www.trendhunter.com/trends/ssense-bridal-20.md) - [Inaugural Men-Focused Wedding Collections](https://www.trendhunter.com/trends/perry-ellis1.md) - [Romantic Paint Color Tools](https://www.trendhunter.com/trends/valspar-couples-colour-matching-tool.md) - [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md) - [Collaborative Fashion-Centric Capsules](https://www.trendhunter.com/trends/vivienne-westwood-and-palace.md)