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# Utilitarian Accessory Collections
Maharishi's New Capsule is Minimalist and Made of Cotton

By Kalin Ned | Published 2018-04-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/utilitarian-accessory
References: [hypebeast](https://hypebeast.com/2018/3/maharishi-accessories-japanese-stand-cotton) & [maharishistore](https://www.maharishistore.com/https://www.maharishistore.com/collections/man/form-follows-function)

London-based brand maharishi's latest utilitarian accessory line boasts comfort, style and high-quality materials. The Spring/Summer 2018 capsule is produced with premium Japanese Stand Cotton that gives the product a rough and rigid look, which is reminiscent of military-style wear. While the fabric is durable and tough, ensuring practicality on-the-go and during travel, the material softens over time and ages extremely well. This property allows the pieces of the utilitarian accessory line to assume a unique look without losing their fashion-forward and militant aesthetic.

The maharishi Spring/Summer 2018 capsule consists of a variety of products, including travel-friendly pouches, tote bags and chic waist bags. The color palette is kept relatively minimalist with black and khaki colors.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 68% | Activity: 65% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Utilitarian Fashion:** Developing high-quality and durable fashion accessories with minimalist and militaristic aesthetics.
- **Slow Fashion:** Promoting the idea of fashion as an investment, made with premium and sustainable materials that age well over time.
- **Gender-neutral Designs:** Creating practical and functional accessories that appeal to a variety of gender identities and lifestyles.

### Sectors Adopting This

- **Fashion and Textiles:** Exploring the production and use of premium and sustainable materials for fashion accessories with a military-inspired aesthetic.
- **Travel and Tourism:** Incorporating practical and functional design into travel accessories to meet the needs of modern travelers.
- **Retail and Ecommerce:** Developing online and offline retail experiences that prioritize quality, durability, and practicality in fashion accessories for a minimalist, militaristic aesthetic.

## Related on Trend Hunter

- [Militaristic Winter-Ready Bag Capsules](https://www.trendhunter.com/trends/malice-bags.md)
- [Urban Explorer-Centric Accessories](https://www.trendhunter.com/trends/topologie-1.md)
- [Layered Utility Fashion](https://www.trendhunter.com/trends/graphpaper-yoke.md)
- [Utility-Inspired Apparel Lines](https://www.trendhunter.com/trends/khakis.md)
- [Utility Layering Capsules](https://www.trendhunter.com/trends/jjjjound-x-descente.md)
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- [Urban Technical Capsules](https://www.trendhunter.com/trends/champion-black-edition-fw25.md)
- [Utility Capsule Apparel](https://www.trendhunter.com/trends/our-legacy-work-shop-x-goldwin.md)
- [Urban Utility Capsules](https://www.trendhunter.com/trends/cp-company-x-beams.md)
