# Gourmet Ground Coffee Lucky Jack Coffee Intorduces New Ground Line, 'USDA Organic' By Niko Pajkovic | Published 2022-06-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/usda-organic References: [bevnet](https://www.bevnet.com/news/2022/lucky-jack-coffee-introduces-gourmet-ground-bagged-coffee) & [luckyjackcoffee](https://www.luckyjackcoffee.com/)  Lucky Jack Coffee, a producer of small-batch, hand-crafted coffee, has announced that it will be expanding its offering of gourmet coffee grounds with the launch of 'USDA Organic.' The new ground coffee line will now be offered alongside the brand's portfolio of specialty products, which includes RTD nitro-infused cold brews, oak milk lattes, and cold brew concentrates. The new USDA Organic line will include three flavor variations called Moonraker, Siren Song, and Kraken. Moonraker is a lighter brew with vanilla, mandarin, and macadamia flavors. Siren Song is a medium coffee with notes of dark cherry, brown sugar, and cinnamon. And Kraken is the darkest of three and delivers flavors of chocolate, caramel, and red wine. “Our new ground coffee products will give customers and coffee connoisseurs alike one more option when they’re looking to enjoy Lucky Jack Coffee blends and unique flavors,” said Raymond Cole, Lucky Jack Coffee's CEO. Image Credit: Lucky Jack Coffee ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 40% | Activity: 62% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Organic Ground Coffee:** Opportunity for small-batch coffee producers to expand their product line and tap into the organic food trend. - **Specialty Coffee Blends:** Innovative blending of coffee with unique flavors creates opportunity for differentiating product offerings and appealing to coffee connoisseurs. - **Ready-to-drink Cold Brews:** Opportunity for coffee brands to tap into demand for convenient and on-the-go coffee products with innovative packaging and flavor options. ### Who This Affects Most - **Coffee Production:** Small-batch coffee producers can introduce organic ground coffee and specialty blends to stand out in a crowded industry. - **Food and Beverage:** Restaurants and cafes can offer specialty coffee blends and convenient, on-the-go cold brews to attract coffee lovers and differentiate themselves from competitors. - **Packaging:** Innovative packaging solutions can be developed for ready-to-drink cold brews, offering sustainable and convenient options for coffee lovers on-the-go. ## Related on Trend Hunter - [Functional Canned Coffee Drinks](https://www.trendhunter.com/trends/lucky-jack-coffee-drinks.md) - [Dark Roast QSR Coffees](https://www.trendhunter.com/trends/organic-dark-roast-coffee.md) - [Organic Medium Roast Coffees](https://www.trendhunter.com/trends/organic-medium-roast-joe.md) - [Cane-Sugar Canned Lattes](https://www.trendhunter.com/trends/lucky-jack-coffee.md) - [RTD Organic Cold Brew Coffees](https://www.trendhunter.com/trends/organic-cold-brew-coffees.md) - [Premium Organic Coffee Blends](https://www.trendhunter.com/trends/light-roast-blend.md) - [Easy-to-Prepare Coffee Products](https://www.trendhunter.com/trends/lor-coffee.md) - [Premium Coffee Pod Introductions](https://www.trendhunter.com/trends/the-keurig-coffee-collective.md) - [Expressive Organic Coffees](https://www.trendhunter.com/trends/expressive-organic-coffee.md)