# Anti-Utopia Futuristic Editorials The US Vogue September 2103 Editorial Shows a Dystopian Future By Sarah St.Jules | Published 2013-08-19 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/us-vogue-september-2103 References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2013/08/the-final-frontier-raquel-zimmermann.html) & [vogue](http://www.vogue.com/) If you ever wanted to know what a fabulous future would look like, the US Vogue September 2013 issue demonstrated what we can expect in a few decades. Set in a [dystopian style background](https://www.trendhunter.com/trends/at-the-edge-of-time), the models were placed around different buildings and scenery. The clothes were a mixture of both rigid and flowing materials that showcased some of best fabrics to wear this fall. The colors were very bright, and most of the outfits were done in a color-blocked styled. The styling is what brought the shoot together. The highly anticipated [Google](https://www.trendhunter.com/trends/ai-driven-shoppable-catwalk) Glasses were positioned on the model’s faces, and their hair was sleek and geometric. This US Vogue September 2103 editorial gave viewers a glimpse into what the future may look like, and it looks pretty fabulous. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 77% | Activity: 61% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Dystopian Fashion:** Fashion industry can explore the trend of incorporating rigid and flowing materials, bright colors, and color-blocking in their designs to create a futuristic dystopian aesthetic. - **Technology Fashion Integration:** Fashion industry has an opportunity to collaborate with technology companies to incorporate wearable tech, like the Google Glasses, into their designs and create innovative fashion-forward products. - **Futuristic Editorials:** Media and publishing industry can explore the trend of creating futuristic editorials to captivate audiences and provide a vision of what the future may look like through creative storytelling. ### Sectors Adopting This - **Fashion Industry:** Fashion industry can leverage the trend of incorporating dystopian elements and technology integration to create disruptive and trend-setting designs. - **Technology Industry:** Technology companies have an opportunity to collaborate with the fashion industry to develop and promote wearable tech products like Google Glasses for fashion-forward consumers. - **Media and Publishing Industry:** Media and publishing industry can capitalize on the trend of futuristic editorials to engage readers and provide unique storytelling experiences that envision future possibilities. ## Related on Trend Hunter - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Future-Forward Layering Collections](https://www.trendhunter.com/trends/north-seainspired-fallwinter-2025-line.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Futuristic Fall-Centric Fashion](https://www.trendhunter.com/trends/origins-collection.md) - [Dynamic Sci-Fi Fashion Collabs](https://www.trendhunter.com/trends/fendi-and-mad-architects.md) - [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Fashion Recap Artful Books](https://www.trendhunter.com/trends/fashion-in-2023.md)