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# Glossy Stealthy Tonal Sneakers
Junya Watanabe MAN Updates the New Balance URC42 Sneaker

By Amy Duong | Published 2024-03-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/urc42
References: [highsnobiety](https://www.highsnobiety.com/p/junya-watanabe-new-balance-urc42-collab/)

![Glossy Stealthy Tonal Sneakers](https://cdn.trendhunterstatic.com/thumbs/529/urc42.jpeg)

[New Balance](https://www.trendhunter.com/trends/minimus-ux200) is no stranger to [collaborative projects](https://www.trendhunter.com/trends/comme-des-garons-homme-x-new-balance-860v2) and its URC42 sneaker model gets some attention this time around. As a part of [Junya Watanabe MAN's](https://www.trendhunter.com/trends/1906l-1) show unveiling the designs for the Spring/Summer 2024 season, there was a pair of the aforementioned shoes.

The silhouette gets a glossy tonal finish with a slightly lustrous leather finish throughout the upper offset by matte suede materials. It is finished in either black or white paint details before the co-branding details are applied. It has a smooth ride at the base foundation for a rather simplistic look and notably delivers a flat-footed structure. It comes in the monochromatic options of either a black colorway or a white colorway with contrast at the tongue tab branding.

Image Credit: COMME DES GARÇONS

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 80% | Activity: 89% | Freshness: 22%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Monochromatic Tonal Finishes:** Exploring glossy tonal finishes for footwear collections offers a modern twist on traditional designs.
- **Co-branding Detail Enhancements:** Elevating sneaker designs through unique co-branding details creates standout collaborative pieces.
- **Suede-matte Contrasts:** Incorporating matte suede materials alongside glossy finishes introduces tactile contrast in sneaker aesthetics.

### Industries Being Reshaped

- **Footwear & Fashion Design:** The footwear industry can capitalize on sleek tonal finishes and unique co-branding collaborations for enhanced product offerings.
- **Luxury Goods & Accessories:** Luxury brands can leverage the juxtaposition of suede-matte contrasts to create sophisticated and visually appealing accessories.
- **Marketing & Branding:** Branding professionals have the opportunity to explore new approaches with co-branding details to differentiate products in competitive markets.

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