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# Spanish Startup E-Bikes
Urbet Announced that the 'Lora' E-Bike is Entering Production

By Colin Smith | Published 2022-08-25 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/urbet-lora
References: [rideapart](https://www.rideapart.com/news/605861/urbet-lora-electric-motorbike-ready-for-production/) & [urbet.es](https://urbet.es/)

![Spanish Startup E-Bikes](https://cdn.trendhunterstatic.com/thumbs/486/urbet-lora.jpeg)

'Urbet,' a new Marbella, Spain-based [electric bicycle manufacturer](https://www.trendhunter.com/trends/cooltra-one), recently announced that its inaugural naked e-bike, the 'Urbet Lora,' is entering the production stage. The e-bike has an attractive, barebones design reminiscent of gas-powered motorsports bikes. As such, the bike has a [narrow frame with an ergonomic seat](https://www.trendhunter.com/trends/nimble-urban-ebikes) and an aerodynamic head section.

The Urbet Lora is available in two configurations, the Lora and Lora S. The Lora features a 5 kw, 6.7 horsepower continuous power output with a peak output of 15 horsepower. The bike features a 75-mile range delivered from its hidden on-board battery pack.

The Lora S, on the other hand, outputs a maximum of 25 horsepower, and achieves a [range upward of nearly 225 miles](https://www.trendhunter.com/trends/rampage-1-4-sport) in eco mode. This is an incredible range for an e-bike, and is more than enough for several days of use. The Lora retails for $8,498 USD, while the Lora S retails for $12,103 USD.

Image Credit: Urbet

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 73% | Activity: 56% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **E-bike Innovation:** Urbet's unique and powerful e-bikes prioritize speed and range for adventurers and city-dwellers alike.
- **Electric Motorcycles:** The Urbet Lora's design oriented around speed and budget-friendly pricing will pave the way for affordable electric motorcycles.
- **Sustainable Transportation:** The Lora e-bike's impressive exterior and range are helping to revolutionize sustainable transportation options.

### Industries Being Reshaped

- **Electric Bike Manufacturing:** Urbet's e-bike design and technology have the potential to disrupt the electric bike manufacturing industry.
- **Motorcycle Manufacturing:** Urbet is expanding beyond e-bikes to revolutionize motorcycle manufacturing for the future.
- **Green Energy Transportation:** As society looks for new ways to prioritize sustainable transportation, the e-bike industry has the potential to change the way we think about transportation and energy.

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