# Cushion Cities Bring the Streets to Your Room with 'Build Your Own Block' Collectible Pillows By Amanda Chang | Published 2010-08-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/urban-pillows-build-your-own-block-collectable-pillows References: [notcot.org](http://www.notcot.org/) & [buildyourblock.bigcartel](http://buildyourblock.bigcartel.com/products) These 'Build Your Own Block' pillows let you bring the streets to your room with their new urban-themed collectible pieces. These pillows are the perfect addition to your home if you wanted your decor to resemble the [streets of Brooklyn](https://www.trendhunter.com/trends/unipaver). With a variety of styles you can [mix and match](https://www.trendhunter.com/trends/blockitecture-frank-lloyd-wright), these interesting works are definitely statement pieces. From ‘boring’ to ‘big city livin’, say hello to NYC with the 'Build Your Own Block' [collectible pillows](https://www.trendhunter.com/trends/comforting-pillow) in the comfort of your own home. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 42% | Activity: 13% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Furniture](https://www.trendhunter.com/furniture) ## Key Themes ### What's Driving This Trend - **Urban Decor:** People are looking for unique and creative ways to bring the city into their homes. - **Collectible Pillows:** People are collecting unique pillows as a form of self-expression and decor. - **Mix and Match:** People want home decor that gives them the flexibility to mix and match for a personalized touch. ### Who This Affects Most - **Home Decor:** The home decor industry can innovate by offering more unique and personalized decor options like collectible pillows. - **Fashion and Accessories:** The fashion and accessories industry can take inspiration from the collectible trend and carry it over into clothing and accessories like unique statement bags. - **Gaming and Collectibles:** The gaming and collectibles industry can incorporate the collectible pillow trend into their merchandise to appeal to a wider audience. ## Related on Trend Hunter - [Collectible Plush Pillows](https://www.trendhunter.com/trends/squishpillow-by-original-squishmallows.md) - [Vibrant Designer Decor Pillows](https://www.trendhunter.com/trends/designer-decor-pillow.md) - [Whimsical Sculptural Furniture Series](https://www.trendhunter.com/trends/city-block-series.md) - [Big Apple Toy Blocks](https://www.trendhunter.com/trends/machi-town-new-york.md) - [Multipurpose Children's Pillows](https://www.trendhunter.com/trends/kid-cubes.md) - [Stacked Brick-Like Sofas](https://www.trendhunter.com/trends/soft-brick-modular-sofa.md) - [NYC-Inspired Steel Furniture](https://www.trendhunter.com/trends/city-block.md) - [Colorful Textured Artful Homeware](https://www.trendhunter.com/trends/absorbed-language.md) - [Oversized Hollow Pillow Designs](https://www.trendhunter.com/trends/floof-snuggle-sack-and-floor-pillow.md)