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# Chic Countryside Catalogs
The Urban Outfitters September 2010 Lookbook is Au Naturel

By Meghan Young | Published 2010-09-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/urban-outfitters-september-2010
References: [fabsugar](http://www.fabsugar.com/Urban-Outfitters-September-2010-Catalog-11059216) & [urbanoutfitters](http://www.urbanoutfitters.com)

Every month I look forward to these lookbooks and the Urban Outfitters September 2010 catalog does not disappoint this anticipation. With a stunning [countryside backdrop](https://www.trendhunter.com/trends/rustic-retreat), the bundled up fashion looks find the perfect home.

If you check out the other half of the lookbook at Fab Sugar, you'll see that the Urban Outfitters September 2010 collection is also fit for city dwellers. This fall it's all about [versatility](https://www.trendhunter.com/trends/brunette-the-label-2) and, of course, [layering](https://www.trendhunter.com/trends/uniqlo-u-fw24). Be inspired to create a wardrobe that is fit for both the concrete and natural jungle.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 70% | Activity: 54% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Versatile Fashion:** Brands that offer both city and countryside inspired clothing, allowing customers to mix and match according to their lifestyle.
- **Layered Looks:** Clothing that allows for layering, creating a multi-dimensional look, and giving customers more options with their outfits.
- **Nature-inspired Backdrops:** Incorporating nature into fashion photography offers new creative opportunities for showcasing clothing in a unique way.

### Industries Being Reshaped

- **Fashion Retail:** Retailers can cater to customers' diverse lifestyles by offering versatile fashion options for both urban and rural settings.
- **Photography:** Photographers can offer innovative nature-inspired backdrops for fashion and marketing shoots.
- **Textile Design:** Designers can create fabrics and textiles that allow for layering and versatility in clothing design.

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