# Collaged Hipster Catalogs The Urban Outfitters 'Beautiful and the Damned' Lookbook is Feminine By Alexandra Serrano | Published 2012-09-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/urban-outfitters-beautiful-and-the-damned References: [us.urbanoutfitters](http://us.urbanoutfitters.com/urban/catalog/category.jsp?id=W_BEAUTIFUL&cm_mmc=Social-_-FB-_-20120829-_-beautifuldamned) The Urban Outfitters 'Beautiful and the Damned' series gives a hipster take on fall fashion. With quirky florals and [exemplary layering](https://www.trendhunter.com/trends/shein-layering-lines), this lookbook provides a fresh take with [affordable fashion](https://www.trendhunter.com/trends/demi-lovato-x-amazon). Adorable knee highs accent the kitchy-chic fashion in this catalog. The looks for fall are decidedly retro in their hipster intents. The cutting edge separates are bound to be staples in the street style of key urbane cities like New York, Paris and London. The affordable styles will resound with aficionados of [vintage style on a budget](https://www.trendhunter.com/trends/gap-and-den). Cutesy printed frocks with collars and airy dresses are super wearable. User-friendly, this online catalog makes shopping easy as you can click on each garment as pictured on the model. With separates that make vintage mass-marketable the pieces are definitely covetable. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 87% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Quirky Florals:** Opportunity for disrupting the fashion industry by offering unique and unconventional floral patterns in clothing. - **Exemplary Layering:** Opportunity for disrupting the fashion industry by providing innovative layering techniques and designs that stand out. - **User-friendly Online Catalogs:** Opportunity for disrupting the e-commerce industry by creating intuitive and convenient online catalogs that enhance the shopping experience. ### Sectors Adopting This - **Fashion:** Opportunity for the fashion industry to embrace and integrate quirky florals, exemplary layering, and user-friendly online catalogs to attract and retain customers. - **E-commerce:** Opportunity for the e-commerce industry to invest in user-friendly online catalogs that enhance customer engagement and drive sales. - **Vintage Style:** Opportunity for the vintage style industry to leverage affordable fashion trends that resonate with budget-conscious consumers. ## Related on Trend Hunter - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Uniform-Inspired Apparel Collections](https://www.trendhunter.com/trends/back-to-drama-school.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md)