# Summer-Ready Boutique Shops
Urban Outfitters Unveils a New Dress Boutique Pop Up Opening in April

By Kanesa D | Published 2023-04-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/urban-outfitters-1
References: [retailtimes](https://retailtimes.co.uk/urban-outfitters-announces-boutique-pop-up-opening-april/) & [urbanoutfitters](https://www.urbanoutfitters.com/en-ca/)

The Summer Dress Shop, a brand-new pop-up shop from Urban Outfitters, will open in celebration of summer and design. The UO pop-up store will be situated on Kings Road Chelsea, one of London's most well-known shopping streets. Modern tailoring, historical fabrics, and detailing for key summer looks served as inspiration for the sun-ready designs.

"Summer dresses are such a staple in everyone’s wardrobe. Whether our customer wears a dress on holiday, in town, to a friend’s house or event, Urban Outfitters has something for everyone. Our unique approach to designing the dress range has allowed us to organically grow our offering of beautifully crafted garments to a point where it deserves to be celebrated and highlighted in its own way," said Malika Zagzoule, fashion director at UO.

Beginning on April 27, Urban Outfitters' Summer Dress Shop will be open for the duration of the summer.

Image Credit: Urban Outfitters