# Anti-Gravity Ice Fishing Scuba Divers Walk Underwater in Upside-Down Fishing Video By Harris Jay Rosenberg Alterman | Published 2012-01-11 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/upside-down-fishing References: [neatorama](http://www.neatorama.com/2012/01/04/fishing-under-ice/) & [youtube](http://www.youtube.com/watch?v=VIs00QjiJZQ&feature=player_embedded) These Finish scuba divers have managed to walk on the underside of the ice using suits which trap air inside keeping them unsinkable. Using tricky camera angles it appears as if the divers are walking around on some kind of frozen ocean floor. However, they are actually just inches away from the surface! [Submerged in freezing cold temperatures](https://www.trendhunter.com/trends/vollebak-deep-sea-diver-hoodie), the divers proceed to dig a hole to the outside world where they fish for…humans? It’s not until the end of the [upside-down fishing video](https://www.trendhunter.com/trends/no-mans-sky-aquarius) when the camera flips back around and exits the water that one actually realizes whats going on. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 36% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral) ## Key Themes ### Why This Trend Is Growing - **Anti-gravity Scuba Diving:** Opportunity for disruptive innovation in developing scuba diving suits that allow divers to walk on the underside of ice. - **Underwater Filming Techniques:** Opportunity for disruptive innovation in creating new camera angles and perspectives for underwater filming. - **Immersion Fishing Experience:** Opportunity for disruptive innovation in designing immersive fishing experiences that challenge traditional fishing techniques. ### Industries Being Reshaped - **Scuba Diving Equipment:** Disruptive innovation opportunities in creating new scuba diving suits and gear for anti-gravity diving. - **Film and Photography:** Disruptive innovation opportunities in developing underwater filming techniques and equipment. - **Recreational Fishing:** Disruptive innovation opportunities in creating novel fishing experiences that push the boundaries of traditional fishing methods. ## Related on Trend Hunter - [Multitasking Underwater Drones](https://www.trendhunter.com/trends/multitasking-underwater-drone.md) - [All-in-One Fishing System](https://www.trendhunter.com/trends/worming-catch-and-capture.md) - [4K-Enabled Underwater Drones](https://www.trendhunter.com/trends/4kenabled-underwater-drone.md) - [Scuba-Centric Reading Glasses](https://www.trendhunter.com/trends/underwater-eyewear.md) - [Waist-Worn Underwater Thrusters](https://www.trendhunter.com/trends/underwater-thruster.md) - [Mobile Winter Fishing Trailers](https://www.trendhunter.com/trends/icepro-trailers.md) - [Hydrodynamic Weighted Diver Vests](https://www.trendhunter.com/trends/hydrospine-freediving-weight.md) - [Underwater Jetpack Designs](https://www.trendhunter.com/trends/kikfin.md) - [Submarine-Inspired Diving Masks](https://www.trendhunter.com/trends/periscope-mask.md)