# Derriere-Lifting Masks Uplift Revealed is Targeted Skincare Mask for the Buttocks By Mishal Omar | Published 2018-05-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/uplift-revealed References: [barneys](https://www.barneys.com/product/nannette-de-gasp-c3-a9-the-uplift-revealed-3a-tush-505055934.html?utm_source=google&utm_medium=cpc&product_partition_id=231993048795&product_id=00505050559350&utm_campaign=BNY-PLA-US-GGL-DB-Product_Types_Tier_1&utm_content=Womens-Beauty-Lotion&adtype=pla&gclid=EAIaIQobChMI6JvC67yW2QIVjZXtCh20PAF8EAQYAiABEgKQmvD_BwE) Individuals looking for highly targeted forms of self-care and skincare would likely take interest in Nannette De Gaspe's Uplift Revealed: Tush mask. The product is made for an unusual, or uncommon, purpose when it comes to skincare masks – it was designed specifically to [lift and hydrate](https://www.trendhunter.com/trends/needle-lifts) consumers' rears. The pads are saturated in a distinct formula, including the brand's Biomimetic MicroVector delivery technology, and [water-retaining hyaluronic acid](https://www.trendhunter.com/trends/rha-hydra-mask). The formula was designed to draw moisture to the area and improve the "elasticity and bounce" of users' rears so that they appear fuller. The Uplift Revealed mask is ideal for individuals looking for topical methods of enhancing the appearance of their buttock region, without having to exercise or go through invasive procedures. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 46% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Targeted Skincare Masks:** There is a growing trend in the skincare industry for highly targeted masks that address specific areas of the body, such as the buttocks. - **Unconventional Skincare Products:** Consumers are increasingly seeking out skincare products that offer unique and uncommon solutions to their specific concerns, like lifting and hydrating the buttocks. - **Alternative Beauty Enhancements:** People are exploring non-surgical and non-exercise methods to enhance their appearance, leading to the rise of products like buttock-lifting masks. ### Sectors Adopting This - **Skincare:** The skincare industry has an opportunity to capitalize on the demand for targeted masks that address specific areas of the body, like the buttocks. - **Beauty:** The beauty industry can tap into the trend of unconventional skincare products by developing innovative solutions for specific concerns, such as buttock-lifting masks. - **Wellness:** The wellness industry can seize the opportunity to offer alternative beauty enhancements that cater to individuals looking for non-surgical methods, like buttock-lifting masks. ## Related on Trend Hunter - [Firming Lower Face Masks](https://www.trendhunter.com/trends/the-uplift-mask.md) - [Eye Area-Lifting Skincare Masks](https://www.trendhunter.com/trends/eye-brow-hydrogel-mask.md) - [Ultra-Sculpting Neck Masks](https://www.trendhunter.com/trends/sculpting-neck-jawline-mask.md) - [Firmness-Enhancing Beauty Masks](https://www.trendhunter.com/trends/ems-technology.md) - [Celebrity Padded Shapewear Campaigns](https://www.trendhunter.com/trends/ultimate-butt.md) - [Buttery Under-Eye Masks](https://www.trendhunter.com/trends/reusable-eye-masks.md) - [Serum-Infused Collagen Eye Masks](https://www.trendhunter.com/trends/collagen-eye-masks.md) - [Dermocosmetic Firming Creams](https://www.trendhunter.com/trends/smoothing-and-firming-cream.md) - [Lifting Firming Sheet Masks](https://www.trendhunter.com/trends/needle-lifts.md)