# Ruggedly Reworked Sneakers These Updated Vans are the Result of a Collaboration with Maiden Noir By Riley von Niessen | Published 2016-12-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/updated-vans References: [hypebeast](http://hypebeast.com/2016/12/maiden-noir-vans-2016-collaboration) & [fashionsnap](http://www.fashionsnap.com/news/2016-12-07/maiden-noir-vans/) Maiden Noir, a label that has roots in Seattle and Tokyo, created a series of updated Vans by adapting the skate brands 'Sk8-Hi,' ['Old Skool'](https://www.trendhunter.com/trends/old-skool-36-souvenir) and ['Half Cab'](https://www.trendhunter.com/trends/half-cab-sneaker) silhouettes. For each of the models, Maiden Noir accents rough suede uppers with oceanic color palettes, with turquoise, white and indigo all in the mix. The updated Vans include the [skate brand's mark](https://www.trendhunter.com/trends/vans-otw-x-undercover) in a traditional manner, yet in a way that's a little more minimal. Rather than having the wavy line that adorns the sides of the sneakers a contrasting color, it's the same tone as the rest of the suede. Black soles and laces bring some variance to the sneakers however. Those looking to get a pair for themselves can find them at Maiden Noir's pop-up store in Tokyo for a limited time only. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 89% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Updated Sneaker Silhouettes:** This trend highlights the opportunity for footwear brands to collaborate and adapt classic sneaker designs to create modern, rugged styles. - **Oceanic Color Palettes:** This trend presents an opportunity for fashion and design industries to incorporate ocean-inspired color schemes in their products for a unique and refreshing aesthetic. - **Minimalistic Branding:** This trend showcases the potential for brands to adopt a more subtle and minimalistic approach to branding, creating a sleek and sophisticated look. ### Sectors Adopting This - **Footwear:** The footwear industry can explore collaborations and innovative adaptations of classic sneaker silhouettes to cater to consumers seeking more rugged and updated designs. - **Fashion and Design:** Fashion and design industries can incorporate oceanic color palettes in their products to appeal to consumers looking for fresh and unique aesthetics influenced by natural elements. - **Marketing and Branding:** Marketing and branding industries can explore the trend of minimalistic branding to create sleek and sophisticated brand identities for businesses seeking a more subtle yet impactful visual presence. ## Related on Trend Hunter - [Formally Transformed Skate Sneakers](https://www.trendhunter.com/trends/mastery-atelier.md) - [Vibrant Rugged Skate Sneakers](https://www.trendhunter.com/trends/vans-varsity-collection.md) - [Streetwear Skate Remixes](https://www.trendhunter.com/trends/new-future.md) - [Textural Update Skate Sneakers](https://www.trendhunter.com/trends/zhang-quan-1.md) - [Textural Collaborative Bold Sneakers](https://www.trendhunter.com/trends/passport-1.md) - [Textured Sneaker Collabs](https://www.trendhunter.com/trends/beams-and-vans.md) - [Rugged Sole Skate Sneakers](https://www.trendhunter.com/trends/sk8hi-shoe.md) - [Surf-Inspired Skate Collections](https://www.trendhunter.com/trends/yusuke-hanai-2.md) - [Collaborative Reworked Skate Sneakers](https://www.trendhunter.com/trends/half-cab-sneaker.md)