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# Australian Hiking Fashion
Unyoked's Wilderness Collection is Full of Dad Caps and Totes

By Niko Pajkovic | Published 2022-02-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/unyoked
References: [manofmany](https://manofmany.com/outdoors/unyoked-wilderness-wear-collection?utm_source=feedly&utm_medium=webfeeds) & [store.unyoked.co](https://store.unyoked.co/collections/unyoked-merchandise)

Unyoked, an Australian outdoors-focused fashion label, has unveiled two new additions to its lineup: its first-ever Wilderness Collection and a new collaboration with survival equipment brand Stanely.

The new Wilderness Collection consists of four new "dad caps" in three colors -- Aubergine, Canopy, and Trunk -- and [four tote bags](https://www.trendhunter.com/trends/herschel-supply-x-realtree), all of which were made following [sustainable production practices](https://www.trendhunter.com/trends/deadbyrd-trademark-ecowear). Meanwhile, the brand's partnership with Stanely sees the two labels join forces to deliver a premium vacuumed-insulated bottle and flask. The Unyoked x Stanley Hammertone 1L bottle arrives with a custom [Nature](https://www.trendhunter.com/trends/dore-and-evolved-by-nature) Dispensary logo and a high-end insulated construction that can keep liquids hot for up to 24 hours and keep cold drinks cool for even longer.

"Every person could use a trusty vacuum bottle and a good flask. We see them as staples of adventure. Items that’ll accumulate character and memories as they join you on your various nature sessions," said Unyoked co-founder Chris Grant.

Image Credit: Unyoked

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 71% | Activity: 35% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What Makes This Trend Stand Out

- **Sustainable Adventure Fashion:** Opportunity for fashion brands to tap into the growing demand for eco-friendly and sustainable outdoor clothing and gear.
- **Premium Outdoor Accessories:** Potential for collaborations between fashion and outdoor gear brands to create high-end, functional accessories for outdoor enthusiasts.
- **Wilderness-inspired Design:** Demand for nature-inspired designs and prints that capture the essence of the wilderness and reflect a connection to nature.

### Sectors Adopting This

- **Outdoor Apparel Industry:** Brands can focus on creating more eco-friendly and sustainable clothing and gear for outdoor enthusiasts.
- **Outdoor Gear Industry:** Opportunity for collaborations with fashion brands to create premium outdoor accessories that are both functional and stylish.
- **Fashion Industry:** Incorporating wilderness-inspired designs can offer a unique selling point and attract eco-conscious consumers interested in outdoor adventure.

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