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# Experimental Burger Menus
Burger King Japan's Newest Dishes Feature Unusual Burger Toppings

By Katherine Pendrill | Published 2016-05-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/unusual-burger-toppings
References: [chewboom](http://www.chewboom.com/2016/05/08/burger-king-japan-debuts-monster-baby-double-bbq-hash-cheese-burgers/) & [burgerkingjapan.co.jp](http://www.burgerkingjapan.co.jp/campaign/cp170.html)

Burger King Japan recently introduced three new dishes with unusual burger toppings. Over the years, numerous [fast food companies](https://www.trendhunter.com/trends/burger-king-6) have attempted to cater to adventurous foodies with unexpected ingredients and exotic flavor combinations. This new burger menu includes sweet and savory additions for a unorthodox fast food experience.

Burger King Japan's menu now includes three new burger options: the Monster Baby, the Double BBQ and the Hash & Cheese. The former consists of a pork patty and a spicy chicken patty, topped with red miso, fire teriyaki sauce, mayo, onion and lettuce. The Double BBQ combines [sweet and savory elements](https://www.trendhunter.com/trends/donut-burger-1) with two pork patties topped with onion, lettuce, mustard, mayo, dates and honey. Finally, the Hash & Cheese features a pork patty, a hash brown, cheddar cheese, cheese sauce and Caesar sauce.

The unusual burger toppings are designed to appeal to consumers who are always on the lookout for new and exotic flavor combinations.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 39% | Activity: 10% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Unusual Burger Toppings:** Opportunity for food companies to experiment with unexpected ingredients and flavors to cater to adventurous consumers.
- **Sweet and Savory Combinations:** Chance for fast food chains to create menu items that combine both sweet and savory notes, providing a unique taste experience.
- **Experiential Fast Food:** Potential for fast food establishments to offer unorthodox dishes that provide customers with a new and exciting dining experience.

### Where This Applies

- **Fast Food:** Fast food chains can explore innovative burger toppings and flavor combinations to attract adventurous eaters and stand out in the market.
- **Food and Beverage:** Food companies have an opportunity to create new products and menu items featuring unusual toppings and combinations to cater to the evolving tastes of consumers.
- **Restaurant:** Restaurants can experiment with unexpected burger toppings and innovative flavor profiles to offer unique dining experiences and differentiate themselves from competitors.

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