# Unmentionable Youthful Photography The Untitled Underwear Project by Josh Soskin Explores Freedom By Meghan Young | Published 2013-11-26 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/untitled-underwear-project References: [lifelounge.au](http://www.lifelounge.com.au/photography/news/josh-soskin-_-untitled-underwear-project.aspx) & [joshsoskin](http://joshsoskin.com/) Stripping down to one's skivvies provides a sense of freedom that can easily hark back to the days of youth; the Untitled Underwear Project captures both of these qualities. Poetically titled, it explores [youth and freedom](https://www.trendhunter.com/trends/where-are-you-going) in a beautiful way, one that will tug at heartstrings for various reasons. Whether it drudges up memories of the past, desires to relive younger days and more, people will feel a connection with the images in some shape or form. Shot by Josh Soskin, a director and photographer based in Los Angeles, California, the Untitled Underwear Project could easily be chocked up to [sex and nudity](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty). Yet those who do that will be missing out on a more profound message. The soft light and hazy filters yields much more. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 97% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Underwear Liberation:** The trend towards embracing freedom and self-expression by showcasing underwear explores opportunities for brands to create campaigns and products that align with this movement. - **Youthful Nostalgia:** The trend towards evoking memories of youthful freedom through photography and marketing creates opportunities for companies to tap into the emotional connections people have with their pasts. - **Soft and Hazy Filters:** The trend towards using soft and hazy filters in photography creates opportunities for companies to differentiate their visual branding and create a dreamy and nostalgic look. ### Sectors Adopting This - **Fashion Industry:** The fashion industry can use this trend to create lingerie campaigns that emphasize the liberation and comfort provided by underwear. - **Advertising Industry:** The advertising industry can use this trend to create visual campaigns that evoke nostalgia and connections to personal histories. - **Photography Industry:** The photography industry can experiment with different filters and visual techniques to create unique and emotive images that align with this trend. ## Related on Trend Hunter - [Dirty-Resembling Luxe Undergarments](https://www.trendhunter.com/trends/dirty-willy-underwear.md) - [Sexuality-Exploring Artful Exhibitions](https://www.trendhunter.com/trends/rude-arts-club.md) - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Health Awareness Undergarments](https://www.trendhunter.com/trends/underaware.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Raunchy Anime-Inspired Exhibitions](https://www.trendhunter.com/trends/manuela-soto-sosa.md) - [Versatile Apparel-Lingerie Brands](https://www.trendhunter.com/trends/boobwear-brand-nuudii.md) - [Inclusive Soft-Material Sleepwear](https://www.trendhunter.com/trends/cotton-stretch-collection.md)