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# Spicy Free-From Condiments
Hunter & Gather Unsweetened Sriracha Hot Sauce is 100% Natural

By Michael Hemsworth | Published 2023-02-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/unsweetened-sriracha-hot-sauce
References: [foodbev](https://www.foodbev.com/news/hunter-gather-expands-condiment-line-with-new-hot-sauce/) & [hunterandgatherfoods](https://hunterandgatherfoods.com)

![Spicy Free-From Condiments](https://cdn.trendhunterstatic.com/thumbs/499/unsweetened-sriracha-hot-sauce.jpeg)

The [Hunter & Gather Unsweetened](https://www.trendhunter.com/trends/restore-electrolyte-sachets) Sriracha Hot Sauce is being launched by the condiment brand as a new take on the classic sauce that's perfect for consumers to enjoy as part of their favorite recipes. The condiment is crafted with a mix of red peppers, garlic, apple cider vinegar, konjac root and pink Himalayan salt with [no added sugars or sweeteners](https://www.trendhunter.com/trends/get-saucys-tikka-masala) in the mix. The 100% plant-based condiment comes in a convenient squeeze bottle to make dosing it out easier for consumers and is arriving in the UK.

Co-Founder Amy Moring commented on the Hunter & Gather Unsweetened Sriracha Hot Sauce saying, "With the increased consumer drive for health and value, we’ve worked hard to create a flavour-packed, great-tasting range of sauces with exemplary health credentials (100% natural ingredients, no added sugar or sweeteners, 72% less sugar than the leading brand) but in a 100% recyclable squeezy bottle that means less waste and more value for shoppers."

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 24% | Activity: 29% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **No-sugar-added Condiments:** The rise of health-conscious consumers who prefer no-sugar-added condiments opens a market of creating 100% natural and plant-based condiments without added sugars or sweeteners.
- **Convenient Plant-based Packaging:** Creating plant-based condiments in a 100% recyclable squeeze bottle makes it easier for consumers to use and at the same time, contribute to the environment.
- **Low-calorie Hot Sauces:** The growing demand for low-calorie sauces creates an opportunity to experiment on creating low-calorie hot sauces that retain the flavor and intensity of the traditional hot sauce.

### Industries Being Reshaped

- **Condiments:** With the popularity of health-based diets, the condiment industry can take advantage of creating a variety of 100% natural, no-sugar-added condiments that cater to health-conscious consumers.
- **Packaging:** Companies in the packaging industry can develop environment-friendly and 100% recyclable packaging that is convenient for consumers to use and provides value for shoppers.
- **Food Manufacturing:** The food manufacturing industry can invest in research and development to create innovative low-calorie hot sauces that retain the flavor and intensity of traditional hot sauce with the added benefit of being low in calories.

## Related on Trend Hunter

- [Plant-Based Spiced Sauces](https://www.trendhunter.com/trends/spicy-bbq-sauce.md)
- [Health-Focused Condiments](https://www.trendhunter.com/trends/healthfocused-condiments.md)
- [Naturally Formulated Hot Sauces](https://www.trendhunter.com/trends/vadasz-hot-sauces.md)
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