# Retro Cartoon Back-to-school Capsules Boy Meets Girl x Strawberry Shortcake Present Unisex Styles By Debra John | Published 2024-09-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/unisex-styles References: [wwd](https://wwd.com/fashion-news/fashion-scoops/boy-meets-girl-strawberry-shortcake-unisex-adaptive-clothing-1236555886/) & [boymeetsgirlusa](https://www.boymeetsgirlusa.com/collections/boy-meets-girl-x-strawberry-shortcake)  Boy Meets Girl is celebrating [Strawberry Shortcake's](https://www.trendhunter.com/trends/strawberry-shortcake-drinks) 45th anniversary with a special 13-piece [back-to-school collection](https://www.trendhunter.com/trends/uniqlo-backtoschool) that merges both brands' logos with Boy Meets Girl's signature unisex styles. This collection includes "hoodies, crew sweatshirts, T-shirts, tote bags, and notebooks," offering a range of items designed to suit various tastes and needs. In addition, the collaboration features "an [adaptive upcycled denim jacket](https://www.trendhunter.com/trends/gap-and-den) for the first time, underscoring a commitment to both inclusivity and sustainable fashion." This jacket highlights the brand's dedication to incorporating environmentally friendly practices alongside adaptive design features while being a staple piece to be incorporated into school fashion. This collaboration not only marks a milestone for a cherished character but also promotes contemporary, inclusive fashion solutions, providing consumers with a distinctive combination of nostalgia and sustainability. Image Credit: Boy Meets Girl ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 35% | Activity: 22% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Nostalgic Collaborations:** Merging iconic retro characters with modern fashion brands offers a unique appeal that bridges generational gaps and leverages nostalgia. - **Unisex Apparel Collections:** Creating gender-neutral clothing lines meets the evolving consumer demand for inclusive fashion that transcends traditional gender boundaries. - **Sustainable Upcycled Fashion:** Incorporating upcycled materials in new fashion lines addresses environmental concerns while appealing to eco-conscious consumers. ### Industries Being Reshaped - **Fashion and Apparel:** The fashion and apparel industry benefits from collaborations that combine nostalgic elements with contemporary style, attracting diverse age groups. - **Eco-friendly Products:** The eco-friendly products industry is bolstered by innovative design practices that integrate upcycled materials, reducing waste and environmental impact. - **Inclusive Design:** The inclusive design industry advances through adaptive fashion pieces that provide stylish solutions for individuals with different needs. ## Related on Trend Hunter - [Retro Cartoon Capsules](https://www.trendhunter.com/trends/boxlunch-1.md) - [Japanese Character-Inspired Lifestyle Capsules](https://www.trendhunter.com/trends/strawberry-western.md) - [Anime-Inspired Lifestyle Lines](https://www.trendhunter.com/trends/chibi-marukochan.md) - [Back-To-School Disney-Inspired Fashion Lines](https://www.trendhunter.com/trends/forever-21-x-disney.md) - [Bunny-Motif School Capsules](https://www.trendhunter.com/trends/psycho-bunny-drops.md) - [Nostalgic Cartoon Tech Accessories](https://www.trendhunter.com/trends/power-puff-girls-collection.md) - [QSR Collaborative Streetwear](https://www.trendhunter.com/trends/mcdonaldland-clothing-line.md) - [Reimagined Doll-Inspired Capsules](https://www.trendhunter.com/trends/polly-pocket-x-cider-collection.md) - [Character Graphic Collaborative Apparel](https://www.trendhunter.com/trends/hello-kitty-capsule-2.md)