# Floral Unisex Deodorants Agent Nateur Created a Fragrant Deodorant for Men and Women By Laura McQuarrie | Published 2016-11-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/unisex-deodorant References: [trndmonitor](https://trndmonitor.com/skin-care-spotlight-agent-nateur-n3-deodorant-large-1-7-oz-unisex/) & [agentnateur](http://www.agentnateur.com/shop/agent-nateur-h-o-l-i-s-t-i-c-k-n3-d-e-o-d-o-r-a-n-t) As much as [floral scents](https://www.trendhunter.com/trends/sunny-daze) are traditionally only thought of as appealing to women, Agent Nateur created a unique [unisex deodorant](https://www.trendhunter.com/trends/arkive-makes-scents-collection) called the 'h o l i ( s † i c k ) N°3 d e o d o r a n t.' The deodorant has notes of honey, lavender and eucalyptus and is made with food-grade natural ingredients such as antifungal coconut oil, beeswax and avocado butter. In all, the deodorant is free from GMO ingredients and pesticides, so that even those with sensitive skin types will not likely be irritated by the [natural deodorant product](https://www.trendhunter.com/trends/natural-deodorant1). Now more than ever, conscious consumers are turning to recognizable ingredients found in nature to enhance their beauty to hygiene routines with the power of plants. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 61% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Floral Unisex Scents:** Creating unisex fragrances using traditionally feminine scents like flowers opens up new opportunities in the personal care industry. - **Natural & Organic Deodorants:** The rise in demand for deodorants made with natural, food-grade ingredients presents a disruptive innovation opportunity in the beauty industry. - **Gender-inclusive Products:** Developing products that defy traditional gender norms, like unisex deodorants, taps into the growing market of consumers seeking inclusivity. ### Where This Applies - **Personal Care:** Creating floral unisex deodorants contributes to the personal care industry's need for innovative and inclusive products. - **Beauty:** The introduction of natural and organic deodorants disrupts the beauty industry by offering safer alternatives to conventional products. - **Gender-neutral Products:** The market for gender-inclusive products offers growth opportunities for industries that cater to diverse consumer needs. ## Related on Trend Hunter - [Floral Honey Deodorants](https://www.trendhunter.com/trends/scented-refillable-deodorant.md) - [Vanilla-Inspired Deodorant Scents](https://www.trendhunter.com/trends/vanilla-daze.md) - [Cologne-Like Deodorants](https://www.trendhunter.com/trends/huron-deodorant.md) - [Heat-Activated Natural Deodorants](https://www.trendhunter.com/trends/plantpowered-deodorant.md) - [Vanilla-Inspired All Body Deodorants](https://www.trendhunter.com/trends/all-body-deodorant.md) - [Free-From Fig Deodorants](https://www.trendhunter.com/trends/father-figure-deodorant.md) - [Functional Free-From Deodorants](https://www.trendhunter.com/trends/jack-henry-deodorant.md) - [Luxe Vanilla Deodorants](https://www.trendhunter.com/trends/vanilla-skin-deodorant.md) - [Fresh Whole Body Deodorants](https://www.trendhunter.com/trends/whole-body-deodorant.md)