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# Abstract Artisan Gift Wrap
Hannah Richard's Unique Wrapping Paper Complements Gifts for Anything

By Riley von Niessen | Published 2016-08-19 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/unique-wrapping-paper
References: [design-milk](http://design-milk.com/wrapping-paper-cards-hannah-richards/) & [hannah-richards](http://www.hannah-richards.co.uk/?dfvhjbfd)

Hannah Richards is an illustrator and stationary designer based in England with an eye for giving random combinations of shapes an artistic purpose -- something that's seen in her recent collection of [unique wrapping paper and card designs](https://www.trendhunter.com/trends/wapping-paper).

With this, Hannah Richards refreshingly strays from some of the more traditional patterns that mark the [gift-hiding paper](https://www.trendhunter.com/trends/scented-gift-wrap). Given the simplicity and colorfulness of her unique wrapping paper and cards, Hannah Richard's products are perfect for any occasion -- be it birthdays, baby showers, weddings and more.

When looking to the designer's products, consumers are free to choose from an expansive variety of [colorways](https://www.trendhunter.com/trends/kustaa-saksi1), allowing them to have their pick of whatever suits their personal tastes, or those of the person that they plan on presenting it to.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 18% | Activity: 29% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Unique Wrapping Paper Designs:** Exploring unconventional patterns and colorways for wrapping paper opens up opportunities for unique gifting experiences.
- **Personalized Stationary and Cards:** Customizable stationary and cards provide a personalized touch to any occasion and foster meaningful connections.
- **Artistic Purpose in Gift Packaging:** Applying abstract art and illustration to gift wrap creates visually interesting and memorable presentations.

### Where This Applies

- **Stationery and Gift Wrapping:** Innovating in the stationery and gift wrapping industry by offering unconventional designs and customizable options creates a unique selling point.
- **Event Planning and Wedding:** Integrating unique wrapping paper and personalized cards into event planning and weddings adds an artistic and personalized touch to the overall experience.
- **Online Retail and E-commerce:** Incorporating unique wrapping paper designs into online retail and e-commerce platforms enhances the customer experience and sets products apart from competitors.

## Related on Trend Hunter

- [Water-Soluble Wrapping Paper](https://www.trendhunter.com/trends/birthday-gift-wrap.md)
- [Bread-Themed Wrapping Paper Sets](https://www.trendhunter.com/trends/bakermee.md)
- [Eco-Friendly Wrapping Papers](https://www.trendhunter.com/trends/dissolvable-gift-wrap.md)
- [Sustainable Biomaterial Gift Wraps](https://www.trendhunter.com/trends/biomaterilal-gift-wrap.md)
- [Holiday Watercolor-Paint Sets](https://www.trendhunter.com/trends/viviva-holiday-collection.md)
- [Stylish Artistic Christmas Chocolates](https://www.trendhunter.com/trends/after-eight-the-design-edition-by-walala.md)
- [Parks-Themed Wrapping Paper](https://www.trendhunter.com/trends/parks-project-wrapping-paper.md)
- [Dynamic Vibrant Cake Stands](https://www.trendhunter.com/trends/bulgari-hotel.md)
- [Water Brand Wrapping Paper](https://www.trendhunter.com/trends/liquid-death-wrapping-paper.md)
