# Colorblocked Wine Bottles Djurdjic Winery's Unique Wine Bottles are Branded with a Single Color By Laura McQuarrie | Published 2015-07-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/unique-wine-bottle References: [packagingoftheworld](http://www.packagingoftheworld.com/2015/07/djurdjic-winery.html) & [petergregson](http://www.petergregson.com/blog) As a winery that's only been in existence since about 2004, designer Peter Gregson was put to the task of creating a fresh identity and unique wine bottle for the winery's range of products. As a result, the new design brands the Djurdjic Winery as simple and bold. Each of the wines is differentiated by a single color, featuring a colored wrap that covers most of the bottle. The one bottle that varies slightly from this look is the [Black Knight Bermet](https://www.trendhunter.com/trends/all-black-everything-preworkout), which adopts graphic black and white stripes. Just as this winery had the freedom to start with a blank slate for branding and packaging, well-known brands like [Coca-Cola](https://www.trendhunter.com/trends/slim-bottle-japanese-pattern-design) are also following suit in favor of minimalism. Recently, the soda brand unveiled red cans that went without its familiar logos. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 73% | Activity: 80% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Minimalist Branding:** Opportunity for brands to adopt simple and bold designs for their products and packaging. - **Color-driven Differentiation:** Potential for companies to differentiate their products by using a single color as a branding element. - **Graphic Patterns:** Possibility for brands to incorporate visually striking graphic patterns in their packaging to stand out. ### Where This Applies - **Wine:** Wineries can explore the use of colorblocked designs to create unique and eye-catching wine bottles. - **Beverage:** Beverage companies can consider adopting minimalist branding to create a distinct visual identity for their products. - **Packaging:** The packaging industry can offer innovative solutions to implement color-driven differentiation in product packaging. ## Related on Trend Hunter - [Vibrant Non-Alcoholic Wine Labels](https://www.trendhunter.com/trends/kally-wines.md) - [Artistic Monochromatic Wine Branding](https://www.trendhunter.com/trends/krink-x-barossa-ink-limited-edition-shiraz.md) - [Quirky Natural Wine Bottles](https://www.trendhunter.com/trends/thorn-burrow-wines.md) - [Artfully Designed Boxed Wines](https://www.trendhunter.com/trends/ami-ami-1.md) - [Supercar-Inspired Wine Bottles](https://www.trendhunter.com/trends/taron-wine-bottle-designs.md) - [Sleek Monochrome Spirit Bottles](https://www.trendhunter.com/trends/jgermeister-and-pantone.md) - [Perfume-Inspired Wine Bottles](https://www.trendhunter.com/trends/chloe-wine-collection.md) - [Quirky Paper Wine Bottles](https://www.trendhunter.com/trends/ugly-duck.md) - [DIY Whisky Bottles](https://www.trendhunter.com/trends/diy-whisky-bottle.md)