# Pop-Up Poker Restaurants This Unique Pop Up Restaurant Has Diners Pay with Texas Hold-Em By Laura McQuarrie | Published 2015-01-15 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/unique-pop-up References: [prexamples](http://prexamples.com/2015/01/worlds-first-pay-by-poker-restaurant-will-open-its-doors-in-london/) & [telegraph](http://www.telegraph.co.uk/men/the-filter/11345482/Theres-chips-with-everything-at-the-pay-by-poker-restaurant.html) The All-In Kitchen in Hackney, London is a unique pop-up where diners can pay for their meal with a game of poker if they're feeling lucky. Established by [Pokerstars](https://www.trendhunter.com/trends/furia-wireless-pantera-mouse) and the [Jones & Sons](https://www.trendhunter.com/trends/official-beverage-ration) restaurant in celebration of the 2015 UK and Ireland Poker Tour (UKIPT), this unusual restaurant challengers diners to three games of Texas Hold-Em, and at the end of it, the restaurant supplies discounts based on how many chips a player has collected. Customers with 10,000 chips get dinner on the house, as well as other discounts that leave it up to diners to pay only about £5 or £10 for a meal. Alternatively, if you're feeling that lady luck will not be on your side for the evening, there's also the option to pay £50 for a meal and a fun [poker-inspired cocktail](https://www.trendhunter.com/trends/uno-social-club). ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 46% | Activity: 73% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### Why This Trend Is Growing - **Pop-up Dining Experiences:** Creating unique dining experiences where customers can engage in interactive activities to pay for their meals. - **Gaming-based Payment:** Using games and gamification as a form of payment for goods and services. - **Promotional Partnerships:** Forming collaborations between brands and businesses to create unique promotional events and experiences. ### Industries Being Reshaped - **Hospitality:** Incorporating interactive elements into restaurants and dining experiences to attract customers and create memorable experiences. - **Gaming and Entertainment:** Exploring new ways to incorporate gaming elements into various industries, such as using poker games as a form of payment. - **Marketing and Promotions:** Creating unique and engaging promotional events that capture consumer attention and drive business growth. ## Related on Trend Hunter - [Multicultural Pop-Up Restaurants](https://www.trendhunter.com/trends/opentables-dine-london.md) - [Interactive Gamified Restaurant Apps](https://www.trendhunter.com/trends/baoverse-app.md) - [Eco-Friendly Pop-Up Restaurants](https://www.trendhunter.com/trends/the-green-vic.md) - [Gourmet Lunch Pop-Ups](https://www.trendhunter.com/trends/uber-eats-sandwich-studio.md) - [Streaming Platform Dining Experiences](https://www.trendhunter.com/trends/tv-dinner-popup.md) - [Hot Wing Challenges](https://www.trendhunter.com/trends/hot-wing-roo-lette.md) - [Play-To-Earn Restaurant Games](https://www.trendhunter.com/trends/good-fortune-arcade.md) - [Augmented Reality Dining Experiences](https://www.trendhunter.com/trends/awaken-your-senses.md) - [Exclusive Chip-Centered Restaurants](https://www.trendhunter.com/trends/doritos-after-dark-restaurant.md)