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# Transformative Handbags
Marlous De Roode Creates Uber Useful Accessories

By Zoe Badley | Published 2010-03-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/unique-handbags
References: [marlousderoode.nl](http://www.marlousderoode.nl/) & [setyourstyle](http://www.setyourstyle.com/post/accessories/marlous-de-roode.html)

Hate those handbags that refuse to stay up on your shoulder? Or better yet the [oversized bags](https://www.trendhunter.com/trends/cleo-bag) that can't make it through a door? Marlous de Roode creates the most unique and fashion forward accessories that solves all these problems and more.

Marlous de Roode even creates an oversize bag that is used for more than carrying the kitchen sink in. The [bag transforms into a blanket](https://www.trendhunter.com/trends/subu-x-hpotr), perfect for a picnic in the summer and even [trendy suspenders with a purse](https://www.trendhunter.com/trends/topologie-1) already attached.

Check out the pictures for more ingenious creations.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 98% | Activity: 91% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Multifunctional Accessories:** The trend of creating accessories with multiple purposes opens up opportunities for innovative designs that cater to different needs.
- **Customizable Handbags:** The demand for personalized fashion items presents an opportunity for handbag designers to create customizable bags that suit individual preferences and styles.
- **Innovative Bag Transformations:** The development of bags that can transform or adapt to different situations provides a disruptive innovation opportunity for designers to revolutionize the functionality of handbags.

### Where This Applies

- **Fashion Accessories:** The fashion accessories industry can leverage the trend of transformative handbags by incorporating multifunctional features and catering to customization requests from consumers.
- **Travel and Outdoor Gear:** The travel and outdoor gear industry can explore the potential of innovative bag transformations to create versatile and practical products that enhance the travel and outdoor experience.
- **Product Design and Innovation:** The field of product design and innovation can benefit from the trend of transformative handbags by pushing the boundaries of traditional bag designs and creating revolutionary solutions.

## Related on Trend Hunter

- [Ancient Geometric Pattern Purses](https://www.trendhunter.com/trends/infinite-convertible-bag.md)
- [Structural Transparent Bag Designs](https://www.trendhunter.com/trends/maria-olhovnikova.md)
- [Spacious Modular Multifunctional Bags](https://www.trendhunter.com/trends/switchup.md)
- [Versatile Warped Handbags](https://www.trendhunter.com/trends/mschf-3.md)
- [Technologically Enhanced Electronic Handbags](https://www.trendhunter.com/trends/electronic-handbags.md)
- [Grocery Bag Runway Accessory](https://www.trendhunter.com/trends/march-packable-tote-bag.md)
- [Technical Modular Tote Bags](https://www.trendhunter.com/trends/doquintin.md)
- [Multifunctional Travel Totes](https://www.trendhunter.com/trends/sidney-byron.md)
- [Avant-Garde Handbag Designs](https://www.trendhunter.com/trends/hanifa.md)
