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# Retro Iridescence Accessories
The UNIF Gammaray Bag Looks to the 90s for Inspiration

By Jana Pijak | Published 2013-09-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/unif-gammaray-bag
References: [shopakira](http://www.shopakira.com/products/unif-gammaray-bag.html) & [shopakira](http://www.shopakira.com/products)

Channeling a 90s-themed design aesthetic, the UNIF Gammaray Bag features and [iridescent exterior materiality](https://www.trendhunter.com/trends/reflected-bag) that resembles a classic hologram image. The multi-colored backpack features two double front pockets with a magnetic snap closure that provide efficient storage for student consumers.

The UNIF Gammaray Bag also provides its user with additional interior pockets and features [adjustable shoulder straps](https://www.trendhunter.com/trends/general-research-parasite-bag). Accented with silver-toned hardware, this [retro-inspired back-to-school accessory](https://www.trendhunter.com/trends/retro-series) is a statement piece that is sure to set its wearer apart from the crowd.

Showcase your personal style and walk down your school halls with confidence thanks to this bold and youthful accessory from UNIF. Created from man-made materials, this fashion forward bag is also durable and practical for users whether they are wearing it solely for style or for storage.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 59% | Activity: 17% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **90s-themed Design Aesthetic:** Opportunity for fashion brands to create retro-inspired accessories that cater to nostalgia-driven consumer demand.
- **Iridescent Exterior Materiality:** Opportunity for material manufacturers to develop innovative fabric finishes that replicate hologram-like iridescence.
- **Back-to-school Statement Pieces:** Opportunity for retailers to offer unique and bold accessories that appeal to students looking to express their personal style.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity for fashion brands to tap into the nostalgic 90s-themed design trend and create fashion-forward accessories.
- **Material Manufacturing:** Disruptive innovation opportunity for material manufacturers to develop advanced fabric finishes that mimic the iridescent hologram effect.
- **Retail:** Disruptive innovation opportunity for retailers to curate and offer a selection of back-to-school accessories that are unique and reflect current fashion trends.

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