# Funfetti Unicorn Pancake Mixes Aldi's Unicorn Pancake Mix Contains Sprinkles and Marshmallows By Katherine Pendrill | Published 2019-08-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/unicorn-pancake-mix References: [bustle](https://www.bustle.com/p/aldis-unicorn-pancake-mix-is-filled-with-sprinkles-marshmallows-18684971) & [instagram](https://www.instagram.com/p/B1HyudcD9NI/) Just when it seemed like the [unicorn craze](https://www.trendhunter.com/trends/unicorn-dreams-slush) might be waning, [Aldi](https://www.trendhunter.com/trends/fluffer-nutter-trail-mix) has debuted a new unicorn pancake mix. Officially dubbed the Unicorn Confetti with Marshmallows Pancake Mix, the new breakfast mixture is sure to delight people of all ages. Aldi's new unicorn pancake mix is a magical take on a classic breakfast dish. According to the package, the mix makes 12 fluffy pancakes with "lots and lots of [epic sprinkles, magical and gooey marshmallows](https://www.trendhunter.com/trends/funfetti-celebrations-cake-mix)." Of course, you can always double down on the color by adding fresh fruit and some extra rainbow sprinkles. If the new Unicorn Confetti with Marshmallows Pancake Mix wasn't enough to make breakfast the star meal of the day, Aldi is also offering a new Galaxy Blueberry with Marshmallows Pancake Mix. Image Credit: *@aisleofshame.* ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 55% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Unicorn Food:** The unicorn pancake mix represents the ongoing trend of unicorn-themed food products, presenting an opportunity for innovative and creative food companies. - **Colorful Breakfasts:** The addition of vibrant sprinkles and marshmallows to pancake mixes highlights the trend of colorful and visually appealing breakfast foods, suggesting opportunities for food companies to create visually captivating morning options. - **Novelty Mixes:** The launch of unusual pancake flavors, such as galaxy blueberry, demonstrates a trend of novelty pancake mixes that offer unique and exciting breakfast experiences, opening avenues for companies to create unconventional pancake flavors. ### Where This Applies - **Food and Beverage:** The unicorn pancake mix aligns with the ever-growing demand for unique and interesting food products, providing opportunities for companies in the food and beverage industry to create innovative breakfast offerings. - **Packaged Foods:** The introduction of unicorn and galaxy-themed pancake mixes reflects the trend of eye-catching and Instagram-worthy packaged foods, suggesting potential for packaged food companies to create visually appealing breakfast options. - **Children's Products:** The unicorn pancake mix appeals to people of all ages, but particularly to children, highlighting an opportunity for companies in the children's products industry to create fun and whimsical breakfast items that capture children's attention. ## Related on Trend Hunter - [Candy-Studded Mini Pancakes](https://www.trendhunter.com/trends/funfetti-mini-pancakes.md) - [Miniature Frozen Pancakes](https://www.trendhunter.com/trends/hungry-jack-frozen-pancakes.md) - [90s Snack-Inspired Pancake Mixes](https://www.trendhunter.com/trends/pancake-kit.md) - [Funfetti Cake Donut Mixes](https://www.trendhunter.com/trends/funfetti-cake-donut-mix.md) - [Strawberry Pancake Mixes](https://www.trendhunter.com/trends/strawberries-crme-pancake.md) - [American-Style Breakfast Mixes](https://www.trendhunter.com/trends/american-style-pancake-mix.md) - [Birthday Cake Pancake Mixes](https://www.trendhunter.com/trends/birthday-girl-vanilla-pancakes-mix.md) - [Film-Inspired Pancake Mixes](https://www.trendhunter.com/trends/sugar-cookie-pancake-mix-kit.md) - [Mochi-Textured Pancake Mixes](https://www.trendhunter.com/trends/pancake-waffle-mix1.md)