# Fudgy Unicorn Cookies Keebler's New Unicorn Fudge Stripes Cookies are Almost Too Pretty to Eat By Katherine Pendrill | Published 2019-01-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/unicorn-fudge-stripes-cookies References: [delish](https://www.delish.com/food-news/a25747534/keebler-unicorn-fudge-stripes-cupcake-cookies/) It seems that the [unicorn craze](https://www.trendhunter.com/trends/unicorn-dreams-slush) is alive and well thanks to the recent debut of [Keebler's](https://www.trendhunter.com/trends/chocolate-fudge-covered-strawberry) Unicorn Fudge Stripes cookies. Just as the name suggests Keebler's new Unicorn Fudge Stripes cookies are a colorful take on the brand's original Fudge Stripes cookies. The cookies start with a cupcake-flavored biscuit base, which is then topped with multicolored sprinkles and white fudge stripes. As stated on the cookie packaging, "every bite has the enchanting taste you'd expect from a cookie approved by unicorns." Of course, the packaging also states that these cookies are a limited-time offering, meaning you'll need to act fast to get your hands on them. While many thought that we'd reached peak-unicorn, it seems that these sparkly and colorful products continue to dazzle consumers. Image Credit: *Keebler.* ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 11% | Activity: 9% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Unicorn Craze:** The continued popularity of unicorn-themed products presents opportunities for businesses to create innovative and visually appealing offerings. - **Limited-time Offerings:** The trend of offering limited-time products creates a sense of urgency and exclusivity, enticing consumers to make a purchase quickly. - **Colorful and Sparkly Products:** The demand for vibrant and visually appealing products allows businesses to experiment with bold and eye-catching designs. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can capitalize on the unicorn craze by creating unique and whimsical products like unicorn-themed cookies. - **Packaging:** The packaging industry can provide innovative and aesthetically pleasing designs to showcase limited-time offerings and enhance consumer appeal. - **Marketing and Advertising:** The marketing and advertising industry can help businesses create compelling campaigns to promote colorful and sparkly products, capturing the attention of unicorn-loving consumers. ## Related on Trend Hunter - [Strawberry Fudge Cookies](https://www.trendhunter.com/trends/chocolate-fudge-covered-strawberry.md) - [Vibrant Halloween-Themed Cookies](https://www.trendhunter.com/trends/keebler-spookie-fudge-stripes-cookies.md) - [Mouthwatering Festive Cookie Releases](https://www.trendhunter.com/trends/the-keebler-company.md) - [Charitable Shortbread Cookies](https://www.trendhunter.com/trends/fudge-stripes-makeawish-celebration-cake-cookies.md) - [Character-Inspired Sandwich Cookies](https://www.trendhunter.com/trends/keebler-el-fudge-choco-vanilla-cookies.md) - [Fudge-Covered Gingerbread Cookies](https://www.trendhunter.com/trends/keebler-gingerbread-fudge-strips.md) - [Crispy Rich Fudge Cookies](https://www.trendhunter.com/trends/keebler-fudge-stripes-double-fudge-cookies.md) - [Extra-Chocolatey Fudge-Filled Cookies](https://www.trendhunter.com/trends/keebler-chips-deluxe-fudgy.md) - [Festive Cookie Brand Products](https://www.trendhunter.com/trends/keebler-products.md)