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# Mythical Creature-Themed Desserts
Hostess Launched the New Unicorn CupCakes Perfect For Halloween

By Grace Mahas | Published 2019-09-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/unicorn-cupcake
References: [hostesscakes](http://hostesscakes.com/products) & [walmart](https://www.walmart.com/search/?cat_id=0&query=Hostess+Unicorn+Cupcakes)

With Halloween just around the corner, it's the perfect time to check out [Hostess](https://www.trendhunter.com/trends/creepy-caramel-ding-dongs)' new limited-edition Unicorn CupCakes. It's the perfect go-to dessert option for birthday parties, Halloween treats, or for an afternoon pick-me-up snack.

The dynamic Unicorn CupCakes are as vibrant as they are delicious. The desert boasts a rich creme filling that's complemented with purple and pink bits. Atop the decadent cupcake is a delicious teal frosting and to finish this magical aesthetic, the desert as a pink verticle decoration -- replicating a unicorn's horn. To tie these eye-catching colors together, the Unicorn CupCake has been topped with [purple sprinkles](https://www.trendhunter.com/trends/halloween-sprinkle).

For anyone who can't resist the magical looking cupcakes, they are currently available at [Walmart](https://www.trendhunter.com/trends/twinkcoin-snack-cakes) for under $3 USD for a package of eight.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 35% | Activity: 27% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Mythical-themed Desserts:** Creating desserts inspired by popular mythical creatures such as unicorns and dragons presents an opportunity for bakeries and food companies to tap into the growing trend of fantasy-themed treats.
- **Limited-edition Offerings:** Releasing limited-edition or seasonal desserts, such as Hostess' Unicorn CupCakes, provides a chance for companies to draw in new customers and give loyal customers a reason to come back.
- **Vibrant Colors and Aesthetics:** Focusing on bright, eye-catching colors and playful aesthetics for desserts, like the Unicorn CupCakes, can help create a memorable and potentially viral product that appeals to younger generations and social media enthusiasts.

### Sectors Adopting This

- **Bakery:** Bakeries can capitalize on the hype surrounding mythical creature-themed desserts by creating unique and creative offerings that tap into the trend.
- **Food Retail:** Food retailers can carry limited-edition desserts like Hostess' Unicorn CupCakes to attract new customers and boost sales during holidays or seasonal events.
- **Event Planning:** Event planners can incorporate popular food trends, such as mythical creature-themed desserts, into their offerings to create unique and memorable experiences for their clients.

## Related on Trend Hunter

- [Unicorn-Inspired Bakery Cakes](https://www.trendhunter.com/trends/new-unicorn-cake.md)
- [Unicorn-Inspired Dessert Bars](https://www.trendhunter.com/trends/unicorn-crispy-bar.md)
- [Mythical Creature Cookie Nachos](https://www.trendhunter.com/trends/unicorn-cookie-nachos.md)
- [Halloween-Themed Cake Snacks](https://www.trendhunter.com/trends/creepy-caramel-ding-dongs.md)
- [Seasonally Enhanced Snack Cakes](https://www.trendhunter.com/trends/hostess-cakes.md)
- [Carnival-Inspired Snack Cakes](https://www.trendhunter.com/trends/cotton-candy-twinkies.md)
- [Halloween-Inspired Cupcake Kits](https://www.trendhunter.com/trends/supernatural-kitchen.md)
- [Seasonal Timeless Snack Lines](https://www.trendhunter.com/trends/seasonal-snacks1.md)
- [Wintery Snack Cake Collections](https://www.trendhunter.com/trends/holiday-snack-cakes.md)