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# Woodland Streetwear Designs
The Unicity by Frank Pellegrino Collection has an Outdoor Aesthetic

By Katie Pagnotta | Published 2013-01-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/unicity-by-frank-pellegrino
References: [hypebeast](http://hypebeast.com/2013/1/unicity-by-franck-pellegrino-collection) & [unicity-clothing](http://www.unicity-clothing.com/49-evasion)

The Unicity by Frank Pellegrino collection is a tattoo-inspired collection that exposes the designer's affinity for the outdoors. The collection was photographed by Kares Le Roy in a [forested area](https://www.trendhunter.com/trends/gramicci-fw25) in France.

Frank Pellegrino is a new wave French graffiti artist and designer who infuses his passion for youth culture and the street into his fashions. The [streetwear collection](https://www.trendhunter.com/trends/vitesse) boasts [illustrious illustrations](https://www.trendhunter.com/trends/wasted-youth-x-tappei), patterned bucket hats, comfy pull-over sweaters and even includes boxer shorts. Unicity offers a wide range of merchandise and is full of distinct details. The line-up is littered with cross-stitching, logo embroidery and is tailored for a relaxed fit.

The Unicity by Frank Pellegrino collection is an ode to France, woodlands and the wonder of youth.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 84% | Activity: 45% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Tattoo-inspired Streetwear:** Disruptive innovation opportunity: Developing sustainable and eco-friendly materials for tattoo-inspired streetwear designs.
- **Youth Culture Fashion:** Disruptive innovation opportunity: Incorporating augmented reality (AR) experiences into youth culture fashion to create immersive and interactive shopping experiences.
- **Outdoor-inspired Fashion:** Disruptive innovation opportunity: Integrating wearable technology into outdoor-inspired fashion to enhance functionality and connectivity for outdoor enthusiasts.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Collaborating with technology companies to create smart fabrics and textiles for the fashion industry.
- **Art and Design:** Disruptive innovation opportunity: Using 3D printing technology to push the boundaries of artistic expression and create unique fashion pieces.
- **Outdoor Retail:** Disruptive innovation opportunity: Developing sustainable outdoor gear and apparel using recycled materials and innovative manufacturing processes.

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