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# Tax-Free College Fund Apps
'U-Nest' Enables Parents to Seamlessly Save for Their Child's Tuition

By Michael Hemsworth | Published 2018-04-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/unest
References: [betalist](https://betalist.com/startups/u-nest) & [u-nest](https://u-nest.com)

Saving for a child's college tuition can be a somewhat daunting task for parents to handle, so the 'U-Nest' app has been developed as a simple solution to ensure it's never an afterthought.

The platform works by letting users set up a [monthly payment plan](https://www.trendhunter.com/trends/nut-goals) as low as $25 that will be automatically saved to ensure manual investments don't need to be made. If desired, users can contribute additional funds on an individual basis, while the intuitive interface offers a snapshot of how much you'll have saved by a certain year to ensure it meets requirements.

The 'U-Nest' app offers a [tax-free savings solution for parents](https://www.trendhunter.com/trends/dive-money) and identifies the increased rate at which consumers are taking their [financial matters into their own hands](https://www.trendhunter.com/trends/isave).

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 13% | Activity: 26% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Credit Crunch](https://www.trendhunter.com/creditcrunch)

## Key Themes

### Key Themes Behind This Trend

- **Tax-free College Fund Apps:** Companies can offer similar tax-free savings apps to target niche markets outside of parents, such as individuals looking to save for their own education.
- **Automatic Savings and Investment Apps:** Companies can develop apps that automate savings and investments for a range of financial goals, such as retirement savings or down payment funds for homebuyers.
- **Personal Finance Management Apps:** Companies can create apps that offer a comprehensive, user-friendly approach to managing personal finances, including budgeting tools, investment tracking, and strategic savings plans for specific financial goals.

### Where This Applies

- **Financial Services:** Financial institutions and investment firms can develop similar tax-free savings apps to attract more clients and differentiate themselves from competitors.
- **Education:** Apps can be created specifically for college savings, but also for other education-related costs such as student loan repayment or continuing education courses.
- **Technology:** Tech companies can develop personal finance management apps that seamlessly integrate with other technologies, such as mobile banking apps, smart home devices, and voice assistants.

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