# Submerged Fashion Shows Park Sul-Nyeo Showcases his Dress Collection Under Water By Summer Luu | Published 2010-09-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/underwater-fashion-show-dresses References: [nylonmag](http://nylonmag.com/nylonblogs/blog/2010/08/27/fashion-aquarium/) & [huffingtonpost](http://www.huffingtonpost.com/2010/08/23/underwater-fashion-show_n_690933.html) Instead of a typical fashion show with models walking down a runway, designer Park Sul-Nyeo decided to hold his stage in an aquarium. The fashion show featured models performing [acrobatic dances underwater](https://www.trendhunter.com/trends/ariel-swipe), dressed in Park Sul-Nyeo's traditional Korean dresses. In the aquarium, the dresses looked beautiful as each silky garment flowed smoothly through the water, with the light shining down perfectly against the bright, colorful designs. **Implications** - In today's Web-integrated society, one of the best ways a brand can garner exposure for their product or line is by creating an [outlandish publicity stunt](https://www.trendhunter.com/trends/dirty-looks). By establishing itself as a company that doesn't take itself too seriously, brands can draw attention from the media, their fans, and outsiders. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 68% | Activity: 100% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Underwater Fashion Shows:** Create immersive fashion experiences where models perform underwater, showcasing unique designs and captivating audiences. - **Acrobatic Fashion Performances:** Combine fashion with acrobatics to create dynamic and visually stunning presentations that enhance brand visibility and engagement. - **Innovative Fashion Show Locations:** Think outside the traditional runway and explore unconventional locations like aquariums to create memorable and buzz-worthy fashion events. ### Where This Applies - **Fashion:** Fashion brands can leverage underwater fashion shows to stand out in a crowded market and capture the attention of consumers. - **Event Planning:** Event planners can offer unique and unforgettable experiences by incorporating acrobatic fashion performances into their event concepts. - **Entertainment:** The entertainment industry can explore collaborations between fashion designers and performers in underwater settings, creating visually stunning shows for audiences to enjoy. ## Related on Trend Hunter - [Inflatable Dome Fashion Shows](https://www.trendhunter.com/trends/inflatable-dome-fashion-show.md) - [Web3 Fashion Show Initiatives](https://www.trendhunter.com/trends/reinventing-the-runway.md) - [On-the-Road Fashion Shows](https://www.trendhunter.com/trends/louis-vuitton-prefall-2023.md) - [Avant-Garde Biomimicry Fashion Designs](https://www.trendhunter.com/trends/biomimicry-fashion.md) - [Immersive 3D Fashion Exhibits](https://www.trendhunter.com/trends/portalm-x-virtual-fashion-exhibition.md) - [High Fashion Mud Runways](https://www.trendhunter.com/trends/balenciaga-2023-runway.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Fashion Week NFTs](https://www.trendhunter.com/trends/altuzarra.md) - [Artistic Dress NFTs](https://www.trendhunter.com/trends/unwearable-dresses.md)