# Classy Chocolate Bottles Understory Chocolatiers Packaging Concept looks Super Sweet By Vittoria Natarelli | Published 2010-08-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/understory-chocolatiers-packaging-concept References: [lovelypackage](http://lovelypackage.com/understory-chocolatiers/) & [markjohnson.cc](http://www.markjohnson.cc/) The Understory Chocolatiers packaging concept is [luxurious with brown and gold](https://www.trendhunter.com/trends/esther-price-candies-anniversary-box) as its main colors. Understory Chocolatiers is based in the Central America rain forest. The company cares about every step of the [chocolate making process](https://www.trendhunter.com/trends/godiva-brand-identity). The bottles are simple, but include distinctively special details. The Understory Chocolatiers Packaging Concept represents the company well. **Implications** - If you want to associate your brand with high-class living, then opulence needs be seen as part of the brand's identity. Adding a touch of luxury can bring a whole new level of appeal to a brand or product. By using [gold in package designs](https://www.trendhunter.com/trends/simon-porte-jacquemus), companies can make their products and brands fit into the high-end market instantly. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 73% | Activity: 79% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Luxurious Packaging:** Incorporating opulent packaging designs can elevate brands and products to a high-end market. - **Distinctive Details:** Adding special and unique details to packaging can create a memorable and impactful brand identity. - **High-class Branding:** Associating a brand with high-class living can enhance its appeal and perceived value. ### Sectors Adopting This - **Chocolate Manufacturing:** Chocolate producers can explore luxurious packaging concepts to differentiate their products in the market. - **Premium Beverage:** Beverage companies can incorporate distinctive packaging details to enhance their brand image and attract upscale consumers. - **Luxury Fashion:** High-end fashion brands can learn from opulent packaging designs to reinforce their luxury positioning and delight customers. ## Related on Trend Hunter - [Elegant Rum Packaging Designs](https://www.trendhunter.com/trends/zacapa-rum.md) - [Adult-Targeted Milk Chocolates](https://www.trendhunter.com/trends/gnaw-chocolate-bar.md) - [Luxurious Chocolate Tasting Kits](https://www.trendhunter.com/trends/chocolate-coffee-tasting.md) - [Color-Centric Beauty Packaging](https://www.trendhunter.com/trends/absolute-collection.md) - [Exceptional Tequila Packaging Designs](https://www.trendhunter.com/trends/bottle-and-packaging-redesign.md) - [Inclusive Chocolate Packaging](https://www.trendhunter.com/trends/the-holiday-braille-box.md) - [Rum-Based Cream Liqueur Packaging](https://www.trendhunter.com/trends/rumbased-cream-liqueur.md) - [Contemporary Tea Packaging](https://www.trendhunter.com/trends/chaiboy.md) - [Perfume-Inspired Wine Bottles](https://www.trendhunter.com/trends/chloe-wine-collection.md)