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# Understated Street Style Editorials
Named Models Face King Stars in a Story for The Ones 2 Watch

By Jana Pijak | Published 2016-04-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/understated-street-style
References: [theones2watch](http://theones2watch.com/features/gosee/london/26244/) & [kareemabdul](http://www.kareemabdul.com/)

Named Models face King fronts this understated street style editorial for The Ones 2 Watch. The up-and comer is captured by Kareem Ab Visuals and is interviewed for the web publication.

Based in Woolwich, England, King discusses hobbies like dancing and skateboarding and suggests that his alternate career path would be in the fitness modelling sphere. The model also discusses his passion for helping youth in his community as he poses in a wardrobe of jeans, white collared shirts and [comfy sweaters](https://www.trendhunter.com/trends/tough-guys-soft-sweaters).

This understated street style editorial spotlights comfortable and wearable menswear. Each piece evokes an effortlessly cool air and is matched with candid and unpretentious imagery. Its star, up-and-coming model King poses in the midst of an [urban neighborhood](https://www.trendhunter.com/trends/kotn-fw-2024-collection) and explores local spots like a diner with arcade games.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 74% | Activity: 57% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Comfortable Menswear:** Opportunity for innovative designs that combine comfort and style in menswear.
- **Understated Street Style:** Potential for creating street style editorials that focus on simplicity and authenticity.
- **Local Spot Exploration:** Opportunity for brands to collaborate with models and influencers to showcase local spots and create authentic connections with consumers.

### Who This Affects Most

- **Fashion:** Fashion brands can explore creating comfortable and stylish menswear collections.
- **Photography:** Photographers can take inspiration from understated street style editorials and create their own unique visual stories.
- **Hospitality:** Restaurants and diners can collaborate with models and influencers to promote their local spots as authentic and trendy destinations.

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