<!-- canonical: https://www.trendhunter.com/trends/undereye-cream -->
<!-- robots: noindex -->

# Supercharged Eye Creams
This New Perricone Under-Eye Cream is Packed with Powerful Ingredients

By Michael Hemsworth | Published 2022-06-25 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/undereye-cream
References: [drugstorenews](https://drugstorenews.com/perricone-md-debuts-brightening-under-eye-cream) & [perriconemd](https://www.perriconemd.com)

The [Perricone](https://www.trendhunter.com/trends/triple-retinol-renewal-face-eye-serums) Vitamin C Ester CCC + Ferulic Brightening Under-Eye Cream is a new addition to the brand's existing Vitamin C Ester collection for consumers to incorporate into their existing regime.

The eye cream is formulated to reduce the appearance of [under-eye discoloration](https://www.trendhunter.com/trends/multi-correxion-revive-glow-eye-balm1) in blue, brown or red shades thanks to three forms of vitamin C along with ferulic acid. The product is also formulated with a biometric oat protein to combat against allergy-related effects.

Chief Marketing Officer Robert Koerner commented on the new Perricone Vitamin C Ester CCC + Ferulic Brightening Under-Eye Cream saying, "We had tremendous success with the launch of our Vitamin C Ester CCC + Ferulic Brightening Complex 20%, which inspired us to innovate in other segments. The Vitamin C Ester CCC + Ferulic Brightening Under-Eye Cream is the ideal complementary product to the face serum using a multitude of powerful ingredients to deliver proven and effective results against one of the most prominent eye concerns.”

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 43% | Activity: 58% | Freshness: 12%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Vitamin C Eye Creams:** Formulating eye creams with vitamin C and other powerful ingredients can help reduce under-eye discoloration and combat allergy-related effects.
- **Biometric Proteins:** Using biometric oat proteins in skincare products is an innovative approach to reduce allergy-related effects and improve overall skin health.
- **Complementary Product Innovation:** Developing complementary products, like under-eye creams, to existing successful product lines can lead to increased brand loyalty and customer satisfaction.

### Industries Being Reshaped

- **Skincare:** Innovating eye creams with powerful ingredients and biometric proteins can disrupt the skincare industry and provide effective solutions for common skin concerns.
- **Cosmetics:** Developing complementary products to existing cosmetic lines, such as under-eye creams, can provide customers with a complete and effective skincare routine and lead to increased sales and brand loyalty.
- **Allergy Relief:** Using biometric oat proteins in skincare products can not only improve overall skin health but also disrupt the allergy relief industry with a natural and effective approach.

## Related on Trend Hunter

- [Vitamin-Powered Eye Creams](https://www.trendhunter.com/trends/skin-renewing-vitamin-c-eye-cream.md)
- [Vitamin C Eye Creams](https://www.trendhunter.com/trends/vitamin-c-eye-cream.md)
- [Eye-Awakening Skin Creams](https://www.trendhunter.com/trends/nad-renewing-eye-cream.md)
- [Affordable Under-Eye Creams](https://www.trendhunter.com/trends/elf-skin1.md)
- [Vitamin C-Enriched Hydro-Gel Patches](https://www.trendhunter.com/trends/hydrogel-patches.md)
- [Coffee-Forward Eye Creams](https://www.trendhunter.com/trends/coffee-fix-peptide-eye.md)
- [Anti-Aging Eye Creams](https://www.trendhunter.com/trends/skin-renewing-eye-cream.md)
- [Revitalizing Eye Cream Formulas](https://www.trendhunter.com/trends/the-rich-eye-cream.md)
- [Filler-Effect Eye Creams](https://www.trendhunter.com/trends/fill-fix-undereye-cream.md)
