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# Godzilla-Themed Fashions
The Undercover SS11 Collection is Monstrously Stylish

By Meghan Young | Published 2010-10-16 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/undercover-ss11
References: [coolhunting](http://www.coolhunting.com/style/undercover-spri.php) & [blog.honeyee](http://blog.honeyee.com/jtakahashi/archives/2010/10/14/undercover-3.html)

Japanese fashion designer Jun Takahashi seems to be poking fun at his own culture with the Undercover SS11 collection. With its 'Godzilla'-themed catalog, it rivals the recently released [Undercover UNDERMAN lookbook](http://www.trendhunter.com/trends/undercover-underman-lookbook).

Designed for the smart hipster, the Undercover SS11 collection is filled with [blazers, tees, coats and tight pants](https://www.trendhunter.com/trends/wildest-ones-yet). The 80s inspiration is just the icing on the cake.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 24% | Activity: 5% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Cinematic-theme Fashions:** Opportunity for designers to incorporate popular films and TV shows into fashion collections.
- **Humorous Fashion Collections:** Opportunity for designers to create collections with playful and satirical themes.
- **Nostalgic Fashion Trends:** Opportunity to tap into the 80s nostalgia trend with collections inspired by movies and TV shows from that era.

### Where This Applies

- **Fashion:** Fashion designers can incorporate cinematic themes and humor into their collections to lure in younger consumers.
- **Entertainment:** Movie and TV studios can collaborate with fashion designers to create fashion collections inspired by their popular franchises.
- **Marketing and Advertising:** Opportunity for marketers to enhance brand exposure and appeal to younger demographics by integrating popular culture into their campaigns.

## Related on Trend Hunter

- [Monster-Adorned Capsule Collections](https://www.trendhunter.com/trends/capsule-collections.md)
- [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md)
- [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)
- [Embroidered Sukajan Jackets](https://www.trendhunter.com/trends/tailor-toyo-x-beams.md)
- [Film-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/one-on-one-collection.md)
- [Adorable Monster-Inspired Graphic Tees](https://www.trendhunter.com/trends/the-monsters.md)
- [Graphic Skate Sneakers](https://www.trendhunter.com/trends/vans-otw-x-undercover.md)
- [Playful Character Graphic Apparel](https://www.trendhunter.com/trends/monsters-collection.md)
- [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md)
