# Fruit-Shaped Clocks The 'Undercover Gilapple' Will Soon Be Releasing a New Design By Mishal Omar | Published 2016-09-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/undercover-gilapple References: [hypebeast](http://hypebeast.com/2016/9/undercover-gilapple-clock) & [instagram](https://www.instagram.com/p/BKUkn7sgjMi/?taken-by=undercover_lab) The Undercover Gilapple will soon be releasing a new design that will swap out its normal functionality for a new one. The previous versions of the device came in the form of flashlights that sat inside a shape of an apple -- with the fruit being one that rests on desks or that functioned as a [key chain](https://www.trendhunter.com/trends/a158w). The new Undercover Gilapple will feature a [simple black and white clock](https://www.trendhunter.com/trends/desk-clock-1) rather than a light, as well as a larger design. The new design was released on the brand's [Instagram](https://www.trendhunter.com/trends/instagram-brand-identity) page by Jun Takahashi. With smartphones and laptops being as prevalent as they are, clocks like the Undercover Gilapple work to establish the device's relevance for decor and functionality purposes. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 65% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Multifunctional Clocks:** The new design of the Undercover Gilapple clock presents an opportunity for clocks to have additional functions, beyond simply telling time. - **Bold Design:** The larger design of the new Undercover Gilapple clock showcases the trend of bold and eye-catching design in home decor. - **Social Media Product Releases:** The release of the new Undercover Gilapple clock on the brand's Instagram page highlights the growing trend of using social media platforms for product launches. ### Industries Being Reshaped - **Home Decor:** The bold design of the new Undercover Gilapple clock presents innovative opportunities in the home decor industry, where unique and eye-catching pieces are highly sought after. - **Consumer Electronics:** The multifunctional nature of the Undercover Gilapple clock demonstrates potential disruptive innovation in the consumer electronics industry by combining different functionalities into a single device. - **Social Media Marketing:** The use of Instagram for product releases, as seen with the Undercover Gilapple clock, highlights the need for effective social media marketing strategies in various industries. ## Related on Trend Hunter - [Branded Technology Alarm Clocks](https://www.trendhunter.com/trends/apple-snooze.md) - [Connected Simplicity-Focused Clocks](https://www.trendhunter.com/trends/smart-rubiks-cube-clock.md) - [Pixelated Flip-Style Wall Clocks](https://www.trendhunter.com/trends/miniot-klapklok.md) - [Barebones Retro-Inspired Clocks](https://www.trendhunter.com/trends/cloudnola-flip-clock.md) - [Grenade-Inspired Table Clocks](https://www.trendhunter.com/trends/lepe-1839.md) - [Minimal Dynamic Desk Clocks](https://www.trendhunter.com/trends/wooden-desk-clock.md) - [Clapperboard-Inspired Desk Clocks](https://www.trendhunter.com/trends/multifunctional-alarm-clock.md) - [Retro Pastel Flip Clocks](https://www.trendhunter.com/trends/minimalist-flip-clock.md) - [Subtle Lifestyle-Changing Clocks](https://www.trendhunter.com/trends/superlocal-clock.md)