# Deliciously Vampiric Spreads The Under the Influence Summer 2011 Editorial is Full of Fantasy By Leslie Chen | Published 2011-08-03 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/under-the-influence-summer References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2011/08/fanny-françois-by-suzie-q-léo-siboni-for-under-the-influence-9-summer-2011-editorial.html) & [uhqmodels.wordpress](http://uhqmodels.wordpress.com/2011/07/22/fanny-francois-the-healing-power-of-electricity-under-the-influence-9-summer-2011/) Fantastical in the best sense of the word, this Under the Influence Summer 2011 editorial is full of [ghostly and vampiric elements](https://www.trendhunter.com/trends/urban-decay-x-m3gan). Photographers Suzie Q & Léo Siboni capture stunning model Fanny François in this ethereal shoot. Looking like she's being held captive in a dimly lit room and then being photographed, François looks tortured but in the most beautiful way possible. Lovers of the world of vampires will surely adore this Under the Influence Summer spread; with the [bold red lips](https://www.trendhunter.com/trends/kiss-of-death-lip-oils) and tease of [blood-sucking](https://www.trendhunter.com/trends/barossa-ink-shiraz), this shoot is out of this world. **Implications** - Consumers in modern society are looking for designs to shock them. Products that feature an otherworldly element are appealing to those who want to make a statement with their purchases. Companies could integrate this element into their items in order to attract more buyers. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 79% | Activity: 81% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Fantasy-inspired Fashion:** Fashion brands can incorporate fantastical elements into their designs to appeal to consumers looking for statement pieces. - **Vampiric Aesthetics:** Industries like cosmetics and photography can explore vampiric themes to create visually striking and captivating imagery. - **Ethereal Shoots:** Photography studios can offer ethereal shoots to cater to the demand for hauntingly beautiful visuals. ### Where This Applies - **Fashion:** Fashion brands can tap into the trend of fantasy-inspired fashion to create unique and attention-grabbing clothing lines. - **Cosmetics:** Cosmetic brands can develop makeup products and palettes that cater to the desire for vampiric aesthetics. - **Photography:** Photography studios can specialize in capturing ethereal and fantastical themes to provide clients with captivating and memorable images. ## Related on Trend Hunter - [Vampire Slayer Makeup Collections](https://www.trendhunter.com/trends/vampyre-cosmetics.md) - [Chilling Filmic Scents](https://www.trendhunter.com/trends/heretic-parfum-nosferatu.md) - [Vampire Film Makeup Capsules](https://www.trendhunter.com/trends/colourpop-x-twilight.md) - [Imaginative Fantasy-Inspired Campaigns](https://www.trendhunter.com/trends/canva-spotlights.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Vampire Film Makeup Lines](https://www.trendhunter.com/trends/colourpops-twilight-makeup.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md)